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Digital Is Turning Retail Into An On-Demand Model

Retail TouchPoints

To attract a new generation of shoppers, retailers are looking to redefine go-to-market strategies and reimagine the customer experience inside their physical store locations. To accomplish this, operational models need to be adapted quickly.

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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

Tailor checkout experiences in the same way as the rest of the ecommerce journey. Retailers have countless data points around shoppers’ unique buying habits, their purchase and browsing history, and their preferred payment and shipping methods. They just have to put it into action at checkout. And the gains are enormous.

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

Other retailers and QSRs are now seeing the value in controlling traffic flow and general store congestion by locating checkouts at more than one entrance, or expanding the area to reduce employee count and handle more transactions faster. Roaming checkout enables employees to take payments from shoppers from anywhere inside the store.

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It’s not e-commerce anymore – it’s just commerce

Inside Retail

We are seeing the role of e-commerce in a number of distinct parts of the journey and motivations to shop online have moved far beyond convenience alone: 1. Awareness Online channels should be leveraged to promote broader awareness of their products and services to potential customers across multiple platforms.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Priorities may be changing, but retailers still need to provide a superior customer experience, added webinar panelist Caila Schwartz, Senior Industry Strategist at Salesforce Commerce Cloud. Successful retail marketers are embedding their brands within the platforms and devices that are most popular with their customers.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

Lionesque Group CEO Melissa Gonzalez and MG2 Design Principal Justin Hill will reveal how retailers can rethink the checkout experience while maintaining fluidity between high-touch customer service and self-service capabilities during an interactive roundtable discussion on Nov. 17 from 1:20 to 2:10 p.m.

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Exclusive CEO Q&A: How LUXIE Is Pivoting To Win Older Shoppers

Retail TouchPoints

To adjust for this volume, we have changed some fulfillment, shipping and customer service capabilities. While we don’t know what the long-term outcome of the crisis is ultimately going to be, we wanted to make our shopping experience as easy as possible. Riley: We have seen a massive increase in online sales, up 5X.

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