Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 243

Shopping Social Commerce Merchant Services Fashion 243

Inside Retail

JANUARY 10, 2024

The world’s largest retailer shared expansive plans for the future of retail at the recent Consumer Electronics Show (CES 2024), focusing on adaptive retail strategies that encompass realms of customers, workforce and society. Embracing AI Walmart’s goal is to make shopping experiences effortless, engaging and personalised.

Shopping 263

Shopping Payment Services Social Commerce Checkout 263

Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

Merchant Services 245

Merchant Services Payment Services Shopping Checkout 245

Retail TouchPoints

JULY 28, 2023

Merchants on the WooCommerce platform will be among the first to integrate directly with TikTok ’s new Shop feature, which allows brands to sell directly on the social media platform. Now, through the beta program, WooCommerce merchants can bring their entire inventory to TikTok Shop. as well as in the UK and Southeast Asia.

Merchant Services 224

Merchant Services Shopping Advertising Planning 224

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 258

Social Commerce Shopping Advertising Consumer 258

Retail TouchPoints

JANUARY 12, 2023

New to this year’s event is the Consumer Product Showcase , offering SMB brands the opportunity to show off innovative customer-facing products. Nearly one in four ( 24% ) expressed interest in shopping in the metaverse, and that figure is likely to rise as more retailers add it as a touch point. Taking place January 15-16 from 10 a.m.

Consumer 265

Consumer Beauty and Health Returns Location 265

Inside Retail

MAY 2, 2021

Covid-19 hit the reset button on consumer behaviour. Retail brands quickly realised that it was no longer business as usual after the pandemic set in, and marketing plans, execution, creative, and channels had to be re-thought wholescale. This leaves the obvious question: how exactly has Covid-19 altered consumers?

Consumer 200

Consumer Social Commerce Shopping Returns 200

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2 The best part about in-person shopping? Face Effects: Digital Fitting Rooms.

Customer Experience 310

Customer Experience Social Commerce Advertising Shopping 310

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. More and more, that means rethinking product development and expanding their sizing and assortment planning to represent a wider range of sizes and body shapes.

Consumer 289

Consumer Merchant Services Markdowns Fulfillment 289

Retail TouchPoints

SEPTEMBER 16, 2021

Walmart has teamed up with media company Meredith for a cross-platform partnership designed to help customers plan and prepare meals faster and more easily through AI-powered meal planning, shoppable recipes, visual search, chatbots and more.

Social Commerce 241

Social Commerce Shopping Planning Consumer 241

Inside Retail

NOVEMBER 27, 2022

When e-commerce was born in the 1990s, this first generation delivered monolithic, all-in-one suites that became the paradigm of desktop-based e-commerce. Shopping was twofold: buy in-store or on the computer. In a nutshell, the stable, slow-moving era of desktop-only e-commerce is gone. How times have changed.

Social Commerce 246

Social Commerce Shopping Management Consumer 246

Retail TouchPoints

MAY 15, 2024

Expedia Group has unveiled a series of new products and services designed to make travel planning stress free. Using Expedia’s first-party traveler intent and purchase data, the media network can help advertising partners reach consumers via contextual and timely ads.

Advertising 187

Advertising Planning Shopping Marketing 187

Retail TouchPoints

NOVEMBER 28, 2023

As marketers, we’re already sold on the performance advantages of RMNs: enormous sets of first-party consumer data, precise attribution and analysis, a future beyond third-party cookies. In one client example, it was discovered that consumers who saw a Streaming TV ad were over 2.5X

Social Commerce 220

Social Commerce Advertising Marketing Consumer 220

Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

Social Commerce 130

Social Commerce Merchant Services Payment Services Fulfillment 130

Retail TouchPoints

OCTOBER 12, 2023

Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to reconcile their reservations. According to Morning Consult, 52% of consumers are convinced that AI is here to stay. So what’s at play here and where might we go next?

Social Commerce 258

Social Commerce Consumer Shopping Marketing 258

Retail TouchPoints

JANUARY 23, 2023

A series of executive shifts at Pinterest in the span of one week indicate that the social platform is gearing up for the next stage of its push into social commerce. Bornstein joined the company through the acqui s ition of her AI-powered shopping platform The YES in June 2022. Pinterest isn’t alone in this ambition.

Social Commerce 191

Social Commerce Payment Services Marketing Shopping 191

Retail TouchPoints

SEPTEMBER 29, 2022

“AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users. With this, brands have leveraged AR to give consumers a new way to connect with content, a new lens by which to see the world and ultimately, a new form of commerce.”.

Social Commerce 234

Social Commerce Consumer Shopping Returns 234

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. The Compression of Shopping Seasons Will Continue.

ATS 299

ATS Markdowns Consumer Social Commerce 299

Inside Retail

JUNE 29, 2022

Understanding the Chinese consumer. Back in 2019, Fortnum & Mason opened in Hong Kong its first fully-owned and operated shop and restaurant in Asia, as a gateway to strengthen customer connections across the region. As a British lifestyle brand, we want to be authentic but more importantly, relevant to Chinese consumers.

Planning 130

Planning Social Commerce Outdoor Consumer 130

Retail TouchPoints

FEBRUARY 1, 2024

4, 2024, the shop features an immersive experience that also incorporates décor and lifestyle products from fellow URBN brands AnthroLiving and Terrain. “As We are thrilled to launch this pop-up, which is a celebration of creativity, innovation and the boundless possibilities that arise when brands remain committed to inspiring consumers.”

Apparel 236

Apparel Shopping Consumer Fashion 236

Retail TouchPoints

AUGUST 10, 2021

retailX also will go Inside the Mind of the Values-Driven Consumer in a session featuring Danny Alexander, Co-founder of Who Gives A Crap , and Lindsay McCormick, CEO of Bite. Additionally, retailX isn’t shying away from tough subjects, with sessions like Addressing the Shopping Center Identity Crisis.

Social Commerce 264

Social Commerce Fulfillment Consumer Marketing 264

Retail TouchPoints

DECEMBER 2, 2021

Dan Lurie, Head of Product, Shopping, Pinterest. Pinterest is a social media platform and yet…it isn’t. At the very least, the form it takes is very different from its counterparts: “Pinterest is not social media, although we are grouped in that category,” said Dan Lurie, Head of Product, Shopping at Pinterest. “We’ve

Shopping 217

Shopping Merchant Services Social Commerce Checkout 217

Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

Social Commerce 270

Social Commerce Consumer Marketing Shopping 270

Retail TouchPoints

NOVEMBER 18, 2022

This respondent pool was surveyed from June to July 2022, and focused on holiday gifting plans, including where they were going to shop, who they were going to buy gifts for and how much they were planning to spend. Overall, 85% of respondents plan to spend up to $500 on five or more gifts for babies.

Planning 267

Planning Jewelry Consumer Shopping 267

Retail TouchPoints

JUNE 17, 2022

People come to Pinterest with a shopping mindset,” said Kim Blommer, Automotive Industry Lead at Pinterest in an interview with Retail TouchPoints. “In The results of their work together speak volumes about the potential for digital commerce efforts driven by an understanding of today’s consumer. Not Your Father’s Auto Sales.

Merchant Services 284

Merchant Services Social Commerce Advertising Payment Services 284

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. At the same time, they will build out more robust retention toolkits that represent the diverse behaviors of consumers.

Fulfillment 248

Fulfillment Social Commerce Customer Retention Consumer 248

Retail TouchPoints

NOVEMBER 5, 2021

Live shopping is one of the hottest spaces in retail, and with good reason: it provides a fun and convenient way for retailers to connect with shoppers from the convenience of their homes. Our goal is to be a leader in innovating and driving the use of social commerce in our category and in the U.S.”. “Our

Social Commerce 277

Social Commerce Shopping Fashion Consumer 277

Inside Retail

SEPTEMBER 7, 2023

If you spend much time online you’ve probably seen one of Temu’s colourful ads – punctuated by its catchy tagline: “shopping like a billionaire”. It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free.

Advertising 130

Advertising Promotions Social Commerce Shipping 130

Retail TouchPoints

JANUARY 30, 2024

The feature, which was first reported by Bloomberg and confirmed by a TikTok spokesperson, uses technology that automatically identifies objects in video content and then links to similar products available in TikTok Shop. Previously, only creators with sizable followings or brands that had set up a TikTok Shop could create shoppable posts.

Promotions 236

Promotions Shopping Location Planning 236

Retail TouchPoints

AUGUST 9, 2022

Marketplaces, social media and branded ecommerce experiences offer a multitude of opportunities for brands to build customized plans for global growth, but often that “local” piece gets lost in translation (pun intended). You want to also offer consumers something that hasn’t been fulfilled by their current options.”

Social Commerce 273

Social Commerce Returns Consumer Marketing 273

Retail TouchPoints

JULY 12, 2021

Flipkart plans to use the new funding to make investments across people, technology, supply chain and infrastructure to address the requirements of the rapidly growing consumer base in India. A key focus area for the group is to help informal commerce segments leverage the power of technology.

Wholesale 244

Wholesale Social Commerce Fashion Consumer 244

Retail TouchPoints

JULY 30, 2021

November might seem far away, but the fact is, brands and retailers in China have already been preparing for the world’s biggest shopping event — known interchangeably as Singles’ Day, Double 11 or 11.11 — for months. veterans, spend much of the year prepping for the world’s biggest shopping event. Many brands, even 11.11

Merchant Services 278

Merchant Services Accounting Social Commerce Payment Services 278

Retail TouchPoints

JANUARY 4, 2024

. “Peloton and TikTok both move at the speed of culture to better serve our respective audiences,” said Oli Snoddy, VP of Consumer Marketing at Peloton in a statement. And TikTok Shop has proven itself, with many sellers reporting explosive sales during the recent holiday period and even before. Launched in the U.S.

Shopping 248

Shopping Apparel Marketing Planning 248

A1 Retail

JUNE 15, 2021

A new wave of digital payments is underway, with growing consumer demand for digital wallets, QR codes, and crypto. Study based on views of 10,000 European consumers and 550 senior execs at Europe’s top eCommerce retailers. Ecommerce retail leaders agree as three-quarters (75%) believe the future of shopping is solely online.

Merchant Services 58

Merchant Services Payment Services Consumer Shopping 58

Retail TouchPoints

JULY 23, 2021

Will a digital Olympics be the nudge the West needs to make live shopping mainstream ? The pop-ups and in-store shops planned for around the country will likely still remain, but due to the current state of emergency, will be required to close by 8pm. Will sponsoring brands be tarnished by the turmoil surrounding the event ?

Advertising 306

Advertising Social Commerce Marketing Shopping 306

Retail TouchPoints

JANUARY 24, 2023

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 The Transformation of Search Consumers are searching a lot. billion in 2022.

Advertising 232

Advertising Social Commerce Consumer Fulfillment 232

Retail TouchPoints

APRIL 18, 2023

Online shopping has existed for 40 years or so now, depending on what starting point you use, and while it’s undergone many changes, the basic paradigm remains. His platform Flip — described as a “shopping social network” — already has more than 1,000 brands participating, including E.l.f.

Marketing 259

Marketing Payment Services Beauty and Health Fulfillment 259