Retail TouchPoints

JULY 25, 2022

Over the course of the last eight years the Merrell team has shifted from what Burch called “analog shoemaking” to digital-based product development, and the results have been nothing short of impressive in terms of both speed to market and cost-savings. According to Burch, the original goal was to “get things to market faster.”

Consumer 250

Consumer ATS Marketing Returns 250

Retail TouchPoints

APRIL 18, 2023

After years of degrading consumer trust in platforms, brands and the influencers they hire, Agha’s premise is that his TikTok-esque social commerce platform — which features product reviews only from real, authenticated shoppers — will power the next wave of ecommerce discovery and online community.

Marketing 248

Marketing Payment Services Beauty and Health Fulfillment 248

Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. The cost-of-living crisis is undoubtedly driving buying decisions, so simplifying the consumer journey is essential for closing the sale.

Merchant Services 249

Merchant Services Social Commerce Checkout Payment Services 249

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 283

Consumer Merchant Services Markdowns Fulfillment 283

Inside Retail

MAY 2, 2021

Covid-19 hit the reset button on consumer behaviour. Retail brands quickly realised that it was no longer business as usual after the pandemic set in, and marketing plans, execution, creative, and channels had to be re-thought wholescale. This leaves the obvious question: how exactly has Covid-19 altered consumers?

Consumer 200

Consumer Social Commerce Shopping Returns 200

Retail TouchPoints

APRIL 18, 2023

Today’s consumers move across digital, physical and social platforms with ease, switching from browsing, researching and buying in seconds. As shopping journeys become increasingly complex, it’s harder for brands to put themselves in front of their consumers at exactly the right moment. Shopping is everywhere.

Merchant Services 237

Merchant Services Payment Services Social Commerce Returns 237

Retail TouchPoints

AUGUST 9, 2022

During a panel at the Retail Innovation Conference & Expo, experts across the industry came together to discuss: The latest global ecommerce trends; The challenges of expanding into new markets; and. There’s a beauty and complexity in having brands online,” noted Katie Thomas, who is a Lead at the Kearney Consumer Institute. “We

Social Commerce 261

Social Commerce Returns Consumer Marketing 261

Retail TouchPoints

MAY 3, 2022

Leaders from TikTok , Snapchat and Pinterest spoke at the 2022 Sofa Summit , hosted by Smartly.io , to discuss how marketers can better utilize the unique options that set each platform apart. Two out of three consumers suggest that it is the brand’s role to place themselves in the appropriate context.”. That is where brands live.

Marketing 230

Marketing Consumer Advertising Social Commerce 230

Retail TouchPoints

JANUARY 21, 2022

That’s been essential to keeping the economy and our industry moving forward — and now that consumers know what we’re capable of, they expect it.”. With consumers, it was about being clear-headed about how difficult the times were. We have 70,000 workers in the U.S. and 60,000 of them make, move or merchandise our products.

Returns 248

Returns Social Commerce Consumer Shipping 248

Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

Social Commerce 130

Social Commerce Merchant Services Payment Services Fulfillment 130

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Jess Huang, Partner at McKinsey, said that by honing data governance and targeting practices, retailers can give consumers a better experience not just on their site but across the internet.

Consumer 239

Consumer Merchant Services Payment Services Advertising 239

Inside Retail

JANUARY 19, 2023

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them.

Consumer 130

Consumer Shopping Outdoor Fashion 130

Retail TouchPoints

SEPTEMBER 29, 2022

“AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users. With this, brands have leveraged AR to give consumers a new way to connect with content, a new lens by which to see the world and ultimately, a new form of commerce.”.

Social Commerce 225

Social Commerce Consumer Shopping Returns 225

Retail TouchPoints

AUGUST 18, 2023

And more importantly, how does this “native” status impact the methods brands use to engage these current and future consumers? A panel at the June 2023 Retail Innovation Conference & Expo provided answers and insights in the session titled Gen Z and Gen Alpha: Creating Impactful Brands for the Next Wave of Consumers.

Returns 221

Returns Consumer Checkout Apparel 221

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

ATS 293

ATS Markdowns Consumer Social Commerce 293

Inside Retail

SEPTEMBER 7, 2023

It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free. However, Temu’s consumers are beginning to view it as offering affordable products that do not necessarily compromise on quality.

Advertising 130

Advertising Promotions Social Commerce Shipping 130

Retail TouchPoints

MAY 28, 2024

Last week Google announced a sweeping slate of product updates across its search, shopping and marketing interfaces at Google Marketing Live (GML), which followed an equally expansive set of updates from the Google I/O conference for developers the previous week.

Merchant Services 248

Merchant Services Advertising Consumer Marketing 248

Retail TouchPoints

JULY 21, 2023

A recent Retail TouchPoints special report dug into these stages and supporting technology use cases, which include: Discovery and Inspiration During the discovery phase, consumers want to be inspired. They may be shopping for a specific occasion such as a birthday party, or digging into a new trend such as “cottage core.”

Returns 219

Returns Outdoor Consumer Shopping 219

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. that’s why marketing teams are allocating more of their spend towards them. How to Take Consumer Engagement and LTV to New Levels.

Consumer 137

Consumer Payment Services Fulfillment Advertising 137

Retail TouchPoints

FEBRUARY 7, 2023

But the luxury market sits in a unique position of growth: spending on luxury goods grew approximately 20% in 2022, according to Bain & Company , and it is likely to expand further through 2023. The luxury market has a few key advantages that will likely safeguard it from financial turmoil. Will Luxury’s Biggest Market Rebound?

Payment Services 271

Payment Services Consumer Marketing Fast Fashion 271

Retail TouchPoints

FEBRUARY 7, 2024

That can be difficult when the average consumer is bombarded with ads, but that is why brands are turning to interactivity to stand out amongst the clutter. In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% more involvement than static content.

Customer Retention 230

Customer Retention Customer Experience Advertising Consumer 230

Inside Retail

NOVEMBER 16, 2021

Australian daigou social commerce business AuMake has raised $2.2 The business had been in a trading halt before making the announcement, and upon returning to normal trade saw shares tumble 14 per cent. million through a placement aimed at powering the business’ post-Covid, and post-transformation, strategy.

Social Commerce 130

Social Commerce Promotions Returns Marketing 130

Retail TouchPoints

DECEMBER 22, 2021

Luxury goods were the fastest-growing cross-border ecommerce category in the first half of 2021, increasing by 50% compared to the end of 2020, according to ESW’s Global Voices pulse survey of 15,000 consumers across 14 countries. They realized that things like returning products was actually easy. COVID Pushes Luxury to Digitize.

Social Commerce 228

Social Commerce Consumer Shopping Marketing 228

Retail TouchPoints

MAY 14, 2021

Metrics including return on ad spend (ROAS) and cost per click (CPC) improved significantly across multiple platforms as retailers refined their efforts and drew in new customers. However, marketing is never stagnant, and retailers will need to refine their programs as the nature of online advertising continues to change.

Advertising 210

Advertising Returns Social Commerce Marketing 210

Retail TouchPoints

JANUARY 11, 2023

Brands once had the challenge of getting customers to walk through their large store doors, supplying products they wanted to purchase and hoping they would return, but everything was limited to that in-store traffic. Consumers like to feel connected to the brands they support. Some may argue there are too many options.

Fulfillment 255

Fulfillment Social Commerce Management Shopping 255

365 Retail

MAY 23, 2024

By partnering with established resale platforms like Reflaunt and Depop , the social media giant is positioning itself at the forefront of an emerging trend – the convergence of social media, e-commerce, and sustainable fashion. What does TikTok’s luxury resale gambit signal about the evolving face of e-commerce?

Social Commerce 52

Social Commerce Fashion Fast Fashion Consumer 52

Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. The new Square-specific Amex credit card, which will be powered by i2c Inc. small business owners.

Merchant Services 237

Merchant Services Finance Advertising Marketing 237

Retail TouchPoints

APRIL 28, 2023

But Wells knows that to successfully acquire this coveted group of consumers while also retaining its incredibly loyal base of millennial shoppers, the brand can’t simply live in the past. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We

Fashion 246

Fashion Consumer Marketing Accounting 246

Retail TouchPoints

NOVEMBER 10, 2023

Retail media is the broader term used to describe the concept of retailers using their systems, infrastructure, data and access to their shoppers to help advertisers reach consumers. Examples of retail media networks include Amazon Advertising, Walmart Connect, Target’s Roundel, Kroger Precision Marketing and Best Buy’s Retail Media+.

Advertising 258

Advertising Marketing Social Commerce Consumer 258

Inside Retail

NOVEMBER 8, 2023

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. So, it’s surprising to learn that the market for books, and bricks-and-mortar bookstores, is actually growing. billion in 2023 to US$21.17 billion by 2027.

Social Commerce 130

Social Commerce Returns Marketing Location 130

A1 Retail

MARCH 29, 2023

As the month countdown begins until Retail Technology Show , retail’s golden ticket event, returns for 2023 on 26 & 27 April at London’s Olympia, the latest trailblazing tech and innovations being showcased during the unmissable two-day event have been announced.

Returns 59

Returns Social Commerce Shopping ATS 59

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. In the last 12 months alone, that customer base’s social commerce spending has risen 50 per cent, from $10/month to $15/month. Indeed, AR and VR have the ability to potentially reduce returns by 31 per cent.

Social Commerce 130

Social Commerce Shopping Fulfillment Consumer 130

Retail TouchPoints

DECEMBER 6, 2022

In fact, the NPD group has identified a phenomenon called the “ beauty index ,” which proposes that when consumer sentiment is low (as it is right now), the desire to treat oneself goes up — and what better way to do that than with the relatively small purchase of a new lipstick or nail polish?

Consumer 261

Consumer Marketing Shopping Social Commerce 261

Inside Retail

NOVEMBER 29, 2023

In a climate where consumers are wanting more bespoke retail experiences on and offline, businesses are leveraging generative artificial intelligence (AI) to provide this in a way that is both economical and sustainable. Mys Tyler’s recently launched AI stylist is one such example.

Customer Experience 130

Customer Experience Fashion Returns Shipping 130

Inside Retail

OCTOBER 5, 2021

The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. In the US, Statista reported that return deliveries cost US$550 billion in 2020, with this cost expected to swell globally into a $1 trillion issue.

Fashion 246

Fashion Social Commerce Telecommunications Returns 246