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4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Retail TouchPoints

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis.

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Marketers Need to Rethink Strategies for Attracting Younger Generations

Retail TouchPoints

As a result, marketers need to work harder to sell to young Americans. Predictably, BCG found that Gen Z and millennials are increasingly turning to grocery shopping over take out and online marketplaces instead of specialty stores. 5 Tips for Staying Relevant to Young Consumers. The Toll of COVID-19 on Gen Z.

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Meet Safely, a modern self-defense brand founded by women for women

Inside Retail

Due to growing safety concerns, especially for femme-presenting individuals and the elderly, the market for non-lethal self-defense weapons, such as pepper sprays or wearable devices, is expanding, especially in North America. According to Verified Market Research , the self-defense products market was valued at around $2.9

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NRF: Consumers to spend more for Valentine’s Day

Mass Relators

WASHINGTON – Consumers are expected to spend $25.9 This year, as consumers embrace spending on friends and loved ones, retailers are ready to help customers celebrate Valentine’s Day with memorable gifts at affordable prices.” More than half (52%) of consumers plan to celebrate and will spend an average of $192.80.

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Why Aeon Mall is looking outside Japan for future growth

Inside Retail

They occupy almost 30 per cent of company leasing space and this makes it look like they are punching below their weight, but disposable income (and by extension retail spending) are materially less in some of the company’s non-Japan local markets. per cent in the May quarter, partly due to the strong specialty store sales and higher rents.

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Mother’s Day spending expected to hit $33.5 billion

Mass Relators

billion this year, according to the annual consumer survey by the National Retail Federation and Prosper Insights & Analytics. On average, those celebrating plan to spend $254.04 Consumers will spend a total of $7 billion on jewelry, $5.9 Consumers also plan to spend more on special outings than they have in the past.”

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IRI research shows rebound in consumer sentiment

Mass Relators

CHICAGO – Consumer sentiment is on the rise after the unprecedented circumstances of 2020 took a toll on the financial health of many Americans. The Consumer Sentiment Index is up seven points in July 2021 compared to July 2020. IRI anticipates younger consumers will buy even more pet products in the coming year.