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Pricing and consumer perception: Why fast-fashion brands launch premium ranges

Inside Retail

The value of luxury and premium fashion goods is often in their design, storytelling and product quality. But recently, fast-fashion brands including Zara, H&M, Mango, Urban Outfitters and Topshop have been testing limited-run premium collections in addition to their regular and frequent product drops.

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ThredUP Forges Ahead with its War on Fast Fashion Amid Cost-Cutting Initiatives

Retail TouchPoints

Resale platform ThredUP has debuted a new, light-hearted marketing ploy in its ongoing battle against “fast fashion addiction,” mere days after announcing it was joining the ranks of tech companies cutting staff amid an economic slowdown. A Fast Fashion Confessional to Help Gen Z. Strong Q2 Masks Impending Slowdown.

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New Fast Fashion Powerhouse: Shein Teams Up with Forever 21

Retail TouchPoints

The deal may eventually include Shein shop-in-shops at some of Forever 21’s 540 brick-and-mortar stores, which are heavily concentrated in malls, as well as offering consumers the ability to return Shein items at Forever 21 locations.

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How Shein and Temu are driving up the cost of air freight

Inside Retail

The rapid rise of fast-fashion e-commerce retailers such as Shein and Temu is upending the global air cargo industry, as they increasingly vie for limited air-cargo space to woo consumers with rapid transit times, more than ten industry sources said. TikTok Shop did not return messages seeking comment.

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Transforming Retail Spaces for Today’s Generation of Shoppers

Retail TouchPoints

This retail renaissance is not just a return to traditional shopping spaces but also signifies a shift in the shoppers’ culture, expectations and behaviors. The move toward experiential shopping is vital in bringing people back to physical retail spaces, creating an emotional connection that can’t be found while online shopping.

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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

As SEOs [search engine optimizers], any heavy lifting we can do to clear a path for our clients toward success in the holiday shopping season will be especially welcome in 2021. We’ll look at these key elements of a positive and profitable holiday shopping program that will help you make a meaningful contribution to excellent client outcomes.

Shopping 257
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The rise of conflicted consumerism: Cost-of-living prompts UK shoppers to weigh up price versus principles in buying decisions

Retail Focus

Original research of over 8,000 global shoppers in Asendia’s ‘How To Sell Direct In The Age Of The Conflicted Shopper’ Report , including research of over 1,000 UK shoppers, showed that price now tops consumers’ key considerations for 56% in their buying decisions, closely followed by value for money (55%).