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What is a Niche Market?

Small Biz Trends

A niche market can be defined as a subgroup of a larger market that has its own unique identity, needs, and, preferences making it stand out from the overall market. Niche marketing entails channeling marketing efforts towards first identifying a particular type of clientele and their particular needs.

Marketing 139
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Guest Post: Transactional vs Relational Customer Service

Hyken

Relational customer service involves an ongoing, meaningful relationship between a business and its clientele. Identifying their preferred communication channels is an effective way to fulfill customer needs without them having to ask. The focus is on turning over inventory and bringing in new customers.? .

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

Digital platforms, including Facebook, Twitter, and Instagram, have gained significant prominence as potent marketing instruments for brands, enabling them to extend their outreach and cultivate valuable relationships with a more diverse range of prospective clientele.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

Digital platforms, including Facebook, Twitter, and Instagram, have gained significant prominence as potent marketing instruments for brands, enabling them to extend their outreach and cultivate valuable relationships with a more diverse range of prospective clientele.