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What is a Niche Market?

Small Biz Trends

A niche market can be defined as a subgroup of a larger market that has its own unique identity, needs, and, preferences making it stand out from the overall market. Niche marketing entails channeling marketing efforts towards first identifying a particular type of clientele and their particular needs.

Marketing 139
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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This includes highly personalized services, interactive elements, and rewards programs. Moreover, advancements in technology have facilitated the accumulation of extensive data by enterprises, empowering them to provide tailored services that effectively cater to individual customer requirements.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This includes highly personalized services, interactive elements, and rewards programs. Moreover, advancements in technology have facilitated the accumulation of extensive data by enterprises, empowering them to provide tailored services that effectively cater to individual customer requirements.