Remove Checkout Remove Customer Experience Remove Shipping Remove Social Commerce
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How Social Commerce, Same-Day Delivery and Live Chat are Driving Sephora’s Omnichannel Evolution

Retail TouchPoints

Bojanowski shared key learnings from pandemic pivots such as the Instacart partnership and rollout of Instagram Checkout, and gave us a glimpse of what lies ahead for the beauty retailer in an exclusive interview with Retail TouchPoints. But if they have two good experiences, they’re hooked for life, so the bar is high.

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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

What it didn’t have at that point was a streamlined, intuitive online checkout process — and that quickly became a major hindrance to the company’s DTC expansion plans. “We We were attracted because of their fraud offering and then we saw their checkout solution.” That’s about creating a delightful experience for shoppers.

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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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ShipStation x Inside Retail report examines shopper conversion & retention

Inside Retail

The report shows that investment into resolving these issues results in better customer experiences and higher sales volume. For each of these experiences, it identifies specific situational problems that customers face and asks how smart retailers can apply fixes to smooth out the weaker elements of their offering.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. Why is 43 seconds important?

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Online consumer behaviour has changed drastically. Have you?

Inside Retail

In fact, 60 per cent of 18-25-year-olds have discovered and purchased products on social media sites. To stand out, features like shoppable media and social commerce make the path to purchase easier, no matter where a consumer discovers a product. Consideration phase. Purchase phase.

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