Remove Checkout Remove Customer Experience Remove Location Remove Visual Merchandising
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Good American Taps Samsung to Power Immersive Store Experience at LA Flagship

Retail TouchPoints

Image courtesy Samsung Inside the store a custom 31.5-foot-wide foot-wide LED ribbon screen extends across the top of the wall and presents dynamic visual merchandising content on the brand’s staple product, denim. both of which will offer similar immersive experiences powered by Samsung displays.

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5 Ways Food Stores are Leading in Experience Innovation

Retail TouchPoints

And because food shopping decisions align directly with consumers’ needs and preferences, food retailers have a unique opportunity to differentiate through the physical experience they offer. For example, La Grande Epicerie in France was spotlighted as the “crème de la crème” of the French gourmet retail experience.

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Can Kohl’s New Merchandising Strategy Create Holiday Magic?

Retail TouchPoints

While discounts and deals will be core, the ailing department store chain is also prioritizing in-store merchandising and curation to improve the customer experience. To make finding the perfect gift even easier, Kohl’s has developed a new front-of-store experience, aptly called Gift Shop, that is curated for various holiday gifting needs.

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6 Trends Driving Store Design Innovation in 2024

Retail TouchPoints

Trend 3: Store Design Teams Become ‘Experience Teams’ When a brand decides to open a new store, the design team cannot work within its own silo. This is a new reality for typical projects, according to Cornelius, and it is why her firm has changed its vernacular from “store design” to “experience design.” customer experience).

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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Retail data analytics leverage customer purchase history and browsing behaviors to provide personalized recommendations, catering to preferences for individualized experiences. Ensuring ease of payment via contactless self-checkout or frictionless apps removes barriers to purchase.

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The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Retail TouchPoints

Communication between your customers, employees and external stakeholders holds the power to unlock discrepancies between departments and show where your business model may have room for improvement to create a more seamless customer experience. How to Track a Customer’s Bad Shopping Experience.

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Stimulating Impulse Purchases When the Thrill is Gone

Retail TouchPoints

Think of placing rows of gum at checkout and in-aisle candy shipper displays with mouth-watering graphics. With inflation easing, brands also can target consumers with shoppable content on mobile apps that address responsible indulging — one-click shoppable content that acts just like that gum in the checkout aisle.

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