Remove Checkout Remove Consumer Remove Point of Sale Remove Social Commerce
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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). said Narang.

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The Rise of Social Commerce: How Retailers Can Leverage Social Media

Star Miconics

Part of this shift is the emergence of social commerce, a trend that’s setting the stage for this next retail revolution. Combining mobile shopping and social media, two of the most popular contemporary pastimes, retailers are finding more creative ways to engage consumers, drive sales, and enhance the shopping experience.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. The cost-of-living crisis is undoubtedly driving buying decisions, so simplifying the consumer journey is essential for closing the sale.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

Shopping 312
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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. Data will fuel the shift to digital, according to expert contributors to the recent Retail TouchPoints (RTP) webinar, Analyzing The Shift To Digital From 7,000 Marketers And 1B Consumers Worldwide.

Marketing 255
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What to Expect and What to Wish for from Retailers this Holiday Season

Retail TouchPoints

Retailers will leverage this moment to focus on operational efficiencies and consumer connection. AI Investment Generative AI and AI will help drive efficiencies for mission-driven consumers and overworked employees.

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

Controlling traffic volume and giving the perception of control and exclusivity to the consumer is one way to make the most out of each square inch. Self-Checkout/Roaming Checkout. Versions of self-checkout are already in play for grocery, big box and a variety of other stores, mostly to reduce wait times at registers.