buy-online-pickup-store-understanding-and-managing-complexities 
Retail TouchPoints
AUGUST 5, 2022
Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. So, how does Maslow’s pyramid relate to online fraud? Traditional retailers with digital commerce operations compete head-to-head with online retailers for demanding customers.
Retail TouchPoints
JULY 5, 2022
A lot of the pain points that we’re seeing are in the inventory side, but against that backdrop we’re going to see a steely-eyed focus on improving profitability in stores and digital channels.”. Thoughts of efficiency, integration with key systems and profitability were put on the back burner during the worst of the crisis.
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Retail TouchPoints
JUNE 2, 2023
Smart retailers are realizing that their increasingly complex omnichannel offerings have made strong supply chain management more important than ever. Retailers need to handle inventory in stores and distribution centers, keep an eye on both digital and physical shelves and keep costs down with efficient logistics and routing.
Wiser
FEBRUARY 21, 2024
As the world navigated the complexities brought on by COVID-19, retail strategies had to evolve rapidly to maintain a competitive edge. By understanding and acting on these evolved metrics, brands can optimize their offerings, increase revenue, and forge stronger connections with their customers.
Retail TouchPoints
JULY 31, 2020
Use Local Inventory Ads to support curbside pickup. Many of these retailers are using Local Inventory Ads (LIAs) on Google to move store inventory and engage with nearby shoppers. LIAs promote available products that shoppers can receive via curbside store pickup. Prime Day and its halo effect mark July.
Retail TouchPoints
APRIL 13, 2021
The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.
Retail TouchPoints
SEPTEMBER 21, 2021
Kelly Goetsch, Chief Product Officer at commercetools, reveals why he believes the decreasing importance of Black Friday-Cyber Monday (BFCM) is a good thing for the retail industry: “When ecommerce was first a ‘thing,’ a lot of retailers would post crazy bargains online to drive people online for the first time.
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