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The rise of Sheike: From Sydney market stall to style authority

Inside Retail

We’ll also look to remove some of the barriers around returns and exchanges. How has the brand managed to stay relevant and continued to appeal to its target market over all that time? We’re planning for that to [launch] mid 2022. Hopefully, June. IR: Sheike was founded over 40 years ago.

Marketing 130
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Clear vision – omnichannel retailing for optical brands

I Vend

Shoppers are also returning in their droves to brick and mortar shopping – PWCs’ 2021 Global Consumer Insights Pulse Survey found that almost half the respondents now visit physical retail stores, with 75% planning to do so. They can move between channels without even thinking about it, and simply interact with the brand.