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From product to practices: how fashion “sustainability” is finding its natural place in brand management practices.

Retail Focus

For many years, sustainability has been tied to ethical, circular, slow, or mindful fashion. Several decades ago, some brands saw an opportunity to showcase sustainable products in their offerings. Naturally, fashion brands have embraced sharing on their methods. Fashion brands and sustainability.

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In the fight against fakes, Tod’s unveils ‘digital passport’ for its Di Bag

Inside Retail

We are excited to be part of this transformative journey with Aura Blockchain Consortium,” said Carlo Alberto Beretta, general brand manager at Tod’s. It also has origin and sustainability certifications of raw materials and packaging used for Di Bag. “We

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Is Localization the Key to Increased Sales?

Retail TouchPoints

When we consider the methods that have successfully held onto existing customers as well as garnering new ones, there is a common theme: personalization. If the past few years have taught us anything, it’s that personalizing the customer experience is what keeps consumers coming back time and time again.

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Payless Relaunches E-Commerce Business, Plans To Open 300-500 Stores

Retail TouchPoints

“We saw an opportunity for the brand to relaunch into the U.S. We’re back and bringing more community responsibility, fashion-forward footwear, and on-trend partnerships,” Margolis added. Among the retailer’s new brands is the Kendall + Kylie line designed by Kendall and Kylie Jenner.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

You’ve got to have great product and a great experience.” Easier said than done, especially for a brand that is still working its way back from the brink. Even compared to other fashion brands, Forever 21’s inventory is vast and changes almost daily. said Hawkins.

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Clear vision – omnichannel retailing for optical brands

I Vend

Optical retail straddles two worlds – optical retail stores are part medical practice, with prescription lenses, and part fashion retailer, selling designer frames and sunglasses. True omnichannel retailing integrates in-store POS and digital commerce , in a way that is completely transparent to the customer.

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The rise of Sheike: From Sydney market stall to style authority

Inside Retail

What kind of customer experience do you aim to provide? We talk about style when it comes to our product and our trends, and how we style them, and we really celebrate that style piece with our community and our customers. Our customer loves newness, and she wanted the excitement of planning for events that were to come.

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