Inside Retail

NOVEMBER 29, 2022

Working with head of marketing and growth, Anna Metcalfe, she told Inside Retail that the goal of the new boutique store is to offer something different to the usual lingerie shopping experience. From pop-ups to a permanent location. The brand endeavours to buy dead-stock from larger brands, which it redesigns into its own pieces.

Dead-Stock 245

Dead-Stock Wholesale Drop-Shipping Fashion 245

Retail TouchPoints

AUGUST 10, 2022

in addition to including a virtual live shopping component to make the experience available digitally in order to reach more luxury consumers wherever they are located. It can’t be dead stock or something that they had for two years. It looks like a permanent store. It has to be relevant,” said Tori Nichel. “

Consumer 321

Consumer Dead-Stock Boutique Fashion 321

Retail TouchPoints

AUGUST 10, 2022

in addition to including a virtual live shopping component to make the experience available digitally in order to reach more luxury consumers wherever they are located. It can’t be dead stock or something that they had for two years. It looks like a permanent store. It has to be relevant,” said Tori Nichel. “

Consumer 130

Consumer Dead-Stock Boutique Fashion 130