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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

Zak Normandin, CEO of direct to consumer brand Iris Nova, (parent company of Dirty Lemon beverages) said cost per action on Facebook increased by a factor of three between 2017 and 2018. Open brick and mortar stores. Perhaps this will sound like a misnomer, but even direct to consumer retail businesses need brick and mortar stores.

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Getting Tough on Soft Claims

Rangeme

We have all seen “Gluten Friendly” or even “Allergen Friendly” products on our grocery shelves. Sorting through these soft claims at the grocery store or market can become a challenge when the claims you’re looking for determine the product’s safety. The post Getting Tough on Soft Claims appeared first on The RangeMe Blog.

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2021 Global Retail Trends That Paved the CPG Way

Rangeme

Latin America’s retail e-commerce sales grew 37% last year, making it the fastest-growing e-commerce region in the world. Spain’s e-commerce sales grew 36% while the U.K. What does the store of the future look like? Amazon Fresh store (Source: Aboutamazon.com). Ireland’s online share of grocery more than doubled in 2020.

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Winner, Winner, Packaging Design Dinner: How To Make Your Brand Stand Out

Rangeme

When you go grocery shopping, what do you see? But it’s probably fair to say that when you’re perusing the aisles of your local grocery retailer, it’s the products that are packaged in interesting ways that grab your attention. The minimal increase in cost of packaging led to a 27% sales increase over the next year.”.

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How the Supply Chain Disruption Is Sparking Holiday Risk & Resilience

Rangeme

While retailers and consumer packaged goods (CPG) suppliers have had to grapple with COVID-19 and digital transformation, now they must also manage reduced capacity along the global supply chain, hampering holiday sales success. 11 IRI Releases New Grocery Trends Data Ahead of Thanksgiving Holiday. 1 Unglesbee, Ben. Out-of-stocks.

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Eight Trends That Will Impact Retail This Year

Rangeme

and across Europe were looking forward to 2022, with robust levels of consumer confidence boding well for retail sales and consumer goods producers. shut during COVID-19 lockdowns – and people eager to avoid stores such as supermarkets that remained open – the pandemic has accelerated the trend toward e-commerce.

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Good. Different? Aldi follows rivals on self-service and e-commerce

Inside Retail

Thirteen years after Woolworths introduced self-service checkouts to Australian supermarket shoppers, discount grocer Aldi has bowed to the demand for quick and convenient self-serve transactions at its stores. Should the technology continue to be well received, Aldi said there’s potential to expand the rollout to more stores nationally. “I