Retail TouchPoints

OCTOBER 22, 2024

In her expanded role, Wilson oversees strategic brand and product marketing, loyalty and personalization, promotional planning, creative, media and Lowe’s retail media network. She also is building a new customer experience integration organization to deliver more unified end-to-end customer journeys. “It

ATV 256

ATV Customer Experience Marketing Consumer 256

Frank Mayer

APRIL 2, 2025

Measuring the Average Transaction Value (ATV) will tell you. While typically calculated at a store level by dividing total sales by the number of transactions, ATV can also be isolated for retail displays by dividing the total sales of display products by the number of transactions involving display-only purchases.

ATV 52

ATV Returns ATS Location 52

V Count

MARCH 4, 2021

Counting the number of people entering and exiting your physical locations gives businesses crucial insights into the dynamics of their operations. Determining any physical location’s sales performance can be broken down into various components, one of which is conversion rate.

ATV 52

ATV Point of Sale Location Promotions 52

V Count

MAY 2, 2023

Shopper Yield = Conversion x ATV Bearing a comprehensive approach, retailers can optimize their marketing strategies to improve their customers’ in-store experiences and maximize the store’s overall revenue. For instance, you can detect which marketing strategies and promotional efforts are the most effective and which underperform.

ATV 52

ATV Store Layout Promotions Customer Experience 52

V Count

MAY 2, 2023

Shopper Yield = Conversion x ATV Bearing a comprehensive approach, retailers can optimize their marketing strategies to improve their customers’ in-store experiences and maximize the store’s overall revenue. For instance, you can detect which marketing strategies and promotional efforts are the most effective and which underperform.

ATV 52

ATV Store Layout Green Retail Promotions 52

RETAIL MANAGEMENT SOFTWARE

MAY 13, 2025

Average Transaction Value (ATV) Encourages bundling and upselling. Test layouts and promotions to drive higher conversion. Use segmentation to run personalized promotions and improve retention. KPIs by Vertical: Why They Matter Apparel & Footwear Manage seasonal demand and reduce overstock.

Dead-Stock 106

Dead-Stock ATV Sporting Goods Inventory Turnover 106