Remove ATS Remove Location Remove Point of Sale Remove Promotions
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How CPGs Can Use Location Data to Spur Growth

Retail TouchPoints

Unsurprisingly, then, location data is widely recognized as a valuable tool for unlocking growth. With it, businesses can gain insights into the offline habits of their customers and figure out where competitors and partners are located to optimize decisions like site selection. Use Location Data to Better Understand your Audience.

Location 265
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Breaking Barriers: How Brick-and-Mortar Retailers can Deliver Exceptional Customer Experiences

Retail TouchPoints

in its fiscal year 2023 (ending in September) versus 2022…which may come as no surprise to you at all if you’ve been in a Costco on a Saturday lately. Point-of-sale systems indicate what products are sold, but sophisticated retailers go beyond that surface-level data to better understand their customers and anticipate future needs.

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Strengthening Customer Loyalty in Today’s Market

Retail TouchPoints

For example, promotions catered specifically to the individual shopper give them the deals they want on the products they need. Retailers can bring loyalty programs to the next level by adding proximity marketing based on in-store location throughout the journey. Even with in-store promotions, timing is everything.

Marketing 224
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Pernod Ricard Successfully Manages Execution Compliance

Wiser

However, like many in the spirits industry, they faced significant hurdles in ensuring effective in-store execution , especially for promotions in secondary locations. The primary obstacle was the lack of visibility at the point of sale and the absence of real-time data to guide adjustments during the promotional period.

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Westfield Mall Owner Partners with Afterpay to Promote BNPL Option for Retail Tenants’ Shoppers

Retail TouchPoints

The companies will jointly invest in new customer experiences, events, marketing and on-premise advertising at Westfield shopping centers across the country, with plans to take the partnership global in the coming months. Leasing at URW in a statement. “We

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How Square for Retail can help run all aspects of your retail business

Inside Retail

Square’s Square for Retail POS is designed as a smart partner to connect every tool that keeps your retail business moving, allowing you to grow at scale, incorporating payments, inventory, e-commerce and beyond. Square’s system also allows retailers to accept returns at any location and seamlessly process exchanges.

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How to Keep Your Digital Signage up to Date

Retail TouchPoints

Instead, your scheduled content will appear automatically, allowing you to focus on serving your customers and furthering other strategies for boosting sales. You can start by defining your content’s primary goals, which might include promoting specific products, informing customers about events or incentivizing activity on social media.