Pricing Amid Inflation: McKinsey Partner Offers Data-Led Best Practices
Retail TouchPoints
SEPTEMBER 28, 2022
It cannot be done blindly, so retailers should look at the opportunities in front of them to help customers address their own pain points. For example, if you look at the grocery sector, it’s primarily a fight for loyalty rather than just one-off purchases. Intelligent pricing strategy requires ongoing management and governance.
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