Retail TouchPoints

FEBRUARY 7, 2024

For example, a grocery store may hand customers “scratch and save” cards at checkout, capturing customers’ attention through the thrill of winning free or discounted items that will guarantee their return to that store. Focus on customer retention. Make it fun.

Customer Retention 287

Customer Retention Customer Experience Advertising Consumer 287

Inside Retail

FEBRUARY 26, 2024

This compelling data highlights the critical importance of adopting omnichannel strategies for Australian retailers striving to stay at the forefront in an ever-evolving market. Returns – once viewed as a friction point – now emerge as a loyalty catalyst. Returns – once viewed as a friction point – now emerge as a loyalty catalyst.

Customer Retention 130

Customer Retention Returns Consumer Shopping 130

Independent Retailer

NOVEMBER 28, 2022

Consumers are returning more purchases than ever, especially with the growing convenience of online orders, but it is becoming an increasingly expensive problem for retailers. Last year alone, retailers lost $218 billion to ecommerce returns. Shoppers Already Expecting to Return Gifts. Shoppers Already Expecting to Return Gifts.

Returns 85

Returns Customer Retention Wholesale Fashion 85

Retail TouchPoints

JANUARY 29, 2024

While more retailers are handing off these tasks to other companies, presumably as a way to cut costs (rising shipping costs were identified as the top challenge among retailers, at 56% ), nearly as many ( 55% , up from 38% in 2022) worry about customer expectations around delivery times.

Fulfillment 289

Fulfillment Drop-Shipping Customer Retention Shipping 289

I Vend

JULY 8, 2022

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Retailers need engaging customer experiences to win back this jaded audience.

Customer Experience 52

Customer Experience Checkout Customer Retention Promotions 52

Retail TouchPoints

MAY 2, 2023

Online shopping is arguably the most convenient purchasing experience. A person can be anywhere at any time, search your online shop, press a button, and magically a shipment arrives at their door. What happens next, by way of return experience, most certainly impacts whether they will purchase from your business again.

Customer Retention 278

Customer Retention Returns Merchant Services Shipping 278

Retail TouchPoints

AUGUST 28, 2023

“For the back-to-school season, 42% of consumers say they are spending more, but 57% are trading down for lower prices,” said Caila Schwartz, Director of Consumer Insights and Strategy for Retail and Consumer Goods at Salesforce during an Aug. Shorter return windows generally mean more sales taking place in December.”

Returns 246

Returns Fulfillment Shipping Checkout 246

Wiser

NOVEMBER 1, 2023

This technique utilizes technology to deliver personalized ads that specifically target potential customers, gently reminding them of the products they have already shown interest in. The goal is to motivate customers to return to the website and complete their purchase.

Customer Retention 146

Customer Retention Returns Advertising Customer Experience 146

Hyken

JANUARY 3, 2024

I recently wrote two articles in my weekly Forbes column with my top predictions and trends for customer service and customer experience. The employee experience (EX) drives a better customer experience (CX). TAKE ACTION: Sit down with your team and find ways to eliminate friction for your customers.

Customer Experience 77

Customer Experience Customer Retention Returns Consumer 77

Retail TouchPoints

JANUARY 2, 2024

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Consumers don’t believe they’re receiving the personalized content and experiences they expect. “We A major reason for this drop?

Drop-Shipping 309

Drop-Shipping Consumer Customer Retention Shipping 309

Inside Retail

APRIL 19, 2022

But now, with the pandemic posing less of an economic threat than it did just two years ago, and with customers returning to a more ‘normal’ state of shopping, it’s high time for retailers to really consider what is next for the industry. Most retailers tend to focus on the top of the funnel: on their return on advertising.

Customer Retention 130

Customer Retention Fast Fashion Returns Customer Experience 130

Retail TouchPoints

SEPTEMBER 21, 2023

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Use AI to preemptively identify potential shipping delays or issues and inform customers before they reach out, demonstrating both efficiency and care.

Customer Retention 264

Customer Retention Shipping Customer Experience Checkout 264

Hyken

AUGUST 29, 2022

Each week I read many customer service and customer experience articles from various resources. 10 Ways To Keep Your Existing Customers Around for the Long-Term by ASBN Newsroom. Atlanta Small Business Network) The biggest marketing cost most small businesses face is that of acquiring new customers.

Customer Retention 53

Customer Retention Customer Experience Fulfillment Advertising 53

365 Retail

AUGUST 11, 2023

With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest research from insights-led customer engagement platform, MoEngage , suggests.

Customer Retention 52

Customer Retention Marketing Spend Returns Customer Experience 52

Hyken

SEPTEMBER 10, 2023

Each week, I read many customer service and customer experience articles from various resources. They demand fast shipping, easy returns, sustainability and more, showing little loyalty and appreciation. My Comment: Brittany Hodak is one of the newer “stars” of the customer service and experience world.

Customer Retention 65

Customer Retention Customer Experience Shipping Returns 65

Retail TouchPoints

AUGUST 15, 2022

Customer acquisition costs online have reached unprecedented levels, which means marketing leaders are trying to diversify their toolkits. Considering the headlines surrounding the “Great Resignation,” it should come as no surprise that employee turnover is impacting customer experiences and overall loyalty efforts.

Drop-Shipping 243

Drop-Shipping Shipping Outdoor Customer Retention 243

Inside Retail

MARCH 7, 2023

She believes that brands, retailers and marketers can help consumers overcome digital fatigue by focusing on amplifying the tangible and inspiring returning consumers through engaging experiences that are beyond transactional.

Customer Retention 130

Customer Retention Consumer Returns Shopping 130

Hyken

AUGUST 11, 2023

This week, we feature an article by Nandini Sharma, marketing manager at ProofHub. She writes about how to listen to your customers with the goal of connecting. I am not here to talk about childish stuff like, “Listen to your customers.” me All they expect in return is empathy and a quick solution.

Customer Retention 52

Customer Retention Customer Experience Management Returns 52

Hyken

FEBRUARY 18, 2024

Each week, I read many customer service and customer experience articles from various resources. Customer Service versus Customer Experience: Master both! My Comment: I’ve written about the difference between customer service and customer experience in the past. It’s not a department.

Customer Experience 50

Customer Experience Customer Retention Consumer Promotions 50

Retail TouchPoints

DECEMBER 18, 2020

The supply chain has faced fulfillment challenges from this influx of online orders, along with a myriad of crisis-related disruptions including: Long wait times at warehouse depots. These issues have impacted consumers’ experiences and, ultimately, their expectations. Truck driver shortages. Altered trucking routes.

Supply Chain Management 246

Supply Chain Management Customer Retention Fulfillment Shipping 246

Cisco Retail

FEBRUARY 18, 2022

Consumers demanded the ability to purchase online and return in-store, and retailers responded by putting processes in place that offered those options. Online and offline are now integrated and experiences tap into the capabilities of every channel the retailer offers. Attracting and Engaging Customers. Service and Support.

Payment Services 126

Payment Services Fulfillment Returns Customer Retention 126

Hyken

OCTOBER 29, 2023

Each week, I read many customer service and customer experience articles from various resources. Here’s a closer look at five brands that are leading the charge in offering experiences, rather than monetary benefits, to their loyal customers. The author covers formulas for churn, retention, and more.

Customer Experience 53

Customer Experience Customer Retention Marketing Returns 53

Hyken

APRIL 5, 2022

The Return on High Customer Satisfaction Is Huge. The Link Between the Top Rated Customer-Focused Companies and the Stock Market. Shep Hyken interviews Dr. Claes Fornell, founder of the American Customer Satisfaction Index (ACSI) and the Distinguished Donald C. Earning loyalty is keeping your customers satisfied.”.

Customer Retention 55

Customer Retention Returns Customer Experience Marketing 55

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. 24-25 at McCormick Place, Chicago, Illinois.

Advertising 299

Advertising Customer Retention Consumer Fulfillment 299

Inside Retail

JUNE 22, 2023

When inflation begins to drop and interest rates return to decline – we will likely see a resurgence in discretionary spending habits,” Zahra said. He said that most retailers are reducing forward buys by at least 10 per cent to compensate for deteriorating demand. “We Many economists suggest inflation has, or is close to, its peak.

Customer Retention 246

Customer Retention Consumer Accessories Marketing 246

V Count

FEBRUARY 2, 2024

When hungry patrons line up at ordering machines or cash registers, their primary concern is speed. To keep pace with customer expectations and maintain restaurant effectiveness, efficient queue management becomes essential. Let’s get started if you have decided what your milkshakes will be! A delicious burger? A cold icy drink?

Checkout 59

Checkout Management Returns Customer Retention 59

I Vend

MARCH 14, 2023

As shoppers return to brick and mortar stores in their drovers, they crave the in-store experience. Retailers who want to set themselves apart are integrating more human and personal touchpoints into the shopping experience, increasing engagement, loyalty and sales. Talk to iVend about mPOS for your stores.

Shopping 90

Shopping Point of Sale Payment Services Checkout 90

Hyken

FEBRUARY 12, 2024

Each week, I read many customer service and customer experience articles from various resources. Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Here are my top five picks from last week.

Customer Experience 54

Customer Experience Customer Retention Checkout Consumer 54

Retail TouchPoints

FEBRUARY 2, 2021

Ecommerce has grown exponentially over the last two decades, albeit at a fairly steady pace. With the onset of the COVID-19 pandemic in 2020, paired with renewed restrictions and stay-at-home orders approaching the holidays, that steady pace of online shopping growth has gone out the window.

Shopping 223

Shopping Customer Retention Promotions Marketing 223

365 Retail

AUGUST 5, 2022

Business leaders looking for ways to build customer loyalty and improve retention should keep reading. We will provide valuable tips that might be worth implementing to help make a positive difference in the company’s customer experience. A quality that many customers would greatly appreciate.

Customer Retention 108

Customer Retention Returns Fulfillment Customer Experience 108

Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. I’ve never seen disruption happen at the speed in which it’s happening,” said Jesse Redniss, CEO of Qonsent , a platform that enables brands to collect consent permissions for first-party data. “And

Marketing 279

Marketing Advertising Consumer Customer Retention 279

Retail Minded

FEBRUARY 18, 2023

Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one? Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. Check out the screenshot below.

Customer Retention 52

Customer Retention Promotions Customer Experience Marketing 52

365 Retail

DECEMBER 8, 2022

Forward-thinking brands can drive customer retention levels by delivering scalable, dependable and tailored customer experiences. Wunderkind research has found that less frequent but more meaningful insight-led interactions is something customers really want from the brands they deal with. Loyalty spreads the word.

Customer Retention 52

Customer Retention Promotions Consumer Customer Experience 52

Storis

FEBRUARY 11, 2020

Retail success relies on customer retention. While a store full of customers is ideal, the number that truly counts is how many are loyal to your brand. Repeat customers add value to your business in the form of increased sales, higher conversion rates, and positive word of mouth advertising.

Customer Retention 52

Customer Retention Customer Experience Checkout Advertising 52

Hyken

AUGUST 14, 2023

Each week, I read many customer service and customer experience articles from various resources. SEO brings customers to your digital doorstep, and CX makes them stay, engage, and return. The following tactics improve your search engine rankings and enhance the customer experience.

Customer Retention 10

Customer Retention Customer Experience Returns Consumer 10

V Count

MAY 5, 2021

Your conversion rate is an indicator of good you are at turning visitors into buying customers. Looking at your foot traffic numbers during the period of your promotion helps you determine whether or not your campaign was successful or not. Driving traffic from existing customers. Why measure customer retention rate?

Net Profit 52

Net Profit ATV Customer Retention Store Layout 52

Hyken

NOVEMBER 29, 2021

Each week I read many customer service and customer experience articles from various resources. Increase Employee Retention With These 4 Tips by David Finkel. My Comment: With “The Great Resignation” being such a hot topic, I felt this article should be at the top of the list for our Top Five roundup this week.

Customer Experience 69

Customer Experience Shipping Planning Returns 69