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Trends in Toys and Gifts at Baby Stores

SGN Magazine

At Cookie Pot Children’s Boutique, in Gladstone, Ore., She also boosts interest in toys by promoting on Instagram and Facebook, which Banta cited as her main source of advertising. We also offered at-home Santa and Easter Bunny visits, where the characters brought gifts. Then, everyone, parents and kids both, leave happy.”

ATS 92
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How to Use Fixtures to Direct Traffic Flow

Independent Retailer

Ideal for small objects such as toiletries, socks, gloves, earbuds, and bath sets, acrylic slatwall trays offer a wonderful cross-merchandising opportunity to highlight smaller products that would otherwise be passed up or shuffled around in the mix of your store. Slatwall Merchandisers. Acrylic Slatwall Trays.

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3 Ways to Enhance Your Category Insights

Wiser

Over time, you can optimize to make sure you have the right SKUs in the right place at the right time to maximize sales. Managing Physical Share with a focus to grow your share of items within the category at a specific retailer and location can quickly promote your dollar share. 3: Analyze Your Display Effectiveness.

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[Webinar] Retail Post-Pandemic: 6 Store Conditions Consumer Brands Need to Monitor to Win at the Register

Wiser

Listen in to hear from Tom Vieira, Wiser’s Director of Product, In-Store, and Casey Berns, Associate Director Shopper Insights and Category Advisory Services at The Clorox Company, as they cover six store conditions consumer brands need to monitor to win at the register. We have a recording of the webinar below.

Consumer 148
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What is Visual Merchandising?

Wiser

When there are so many products shouting “Look at me!”, It’s simpler for them to keep their heads down and quickly locate the product they came in for. The purpose of visual merchandising is to draw in and engage customers, so that they might make purchases. Visual merchandising lives at the top of this funnel.

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What is Visual Merchandising?

Wiser

Visual merchandising is a powerful way to cut through the noise. When there are so many products shouting “Look at me!”, For the visual merchandiser, the job is very much a matter of starting with the architecture of the entire retail space, whether it’s a store, a website, or a mobile app. Mannequins. Tell a Story.

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50 Ideas to Spin the Doors on Your Stores!

Retail Adventures

Add your telephone number and web address in 10-14” white reflective vinyl letters at the center bottom of your main windows. Light your window displays at night. This is especially important if your store is located in an area where people tend to walk, and areas populated with restaurants and bars. Check your sight line.