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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement.

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Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Retail TouchPoints

If Educational Insights is any indicator, it’s as game-changing as brands hoped it would be. Educational Insights first launched its shop in April 2023, and Lee Parkhurst, Senior Brand Manager at the company, said they’ve “been quadrupling our business month over month since.”

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Time to De-Uberize: the Hidden Power of Live Commerce

Retail TouchPoints

Brand managers can write a script, cast their agents and create a performance. The story can be unique to your brand and can guide shoppers in an arc from indecision or curiosity through an emotionally fulfilling experience. Live agents also personalize without effort. Dragorad Knezi is CEO of eyezon.

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Analysis: What’s changed since the Farfetch-YNAP deal was first announced

Inside Retail

According to Richemont, the execution of the deal remains subject to “certain other conditions that Richemont and Farfetch are working towards fulfilling”, and further updates will be provided “in due course”. Yoox Net-A-Porter owns the brands Yoox, Net-A-Porter, Mr Porter and The Outnet.

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To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small

Retail TouchPoints

The toy seller, which at its peak had more than 1,500 stores around the world, was part of the fabric of American childhood for more than half a century. brand management company WHP Global has bought a controlling interest in Tru Kids, which owns the Toys ‘R’ Us brand. Remember Toys ‘R’ Us? Most retailers in the U.S.

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Why Woolworths’ acquisition might bring the best out of Milkrun 

Inside Retail

At the time, founder Dany Milham cited deteriorating economic and capital market conditions as the key reason behind the collapse. Said to have been losing at least $10 per delivery , Milkrun’s demise followed the collapse of other instant delivery startups, including Voly, Send and Colab, in recent months.

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Spar delivers on pledge to launch own-label vegan wine range

Talking Retail

The move fulfils a pledge the group made in 2019 to add the wines to its range of own-label products. Adam Georgiou, Spar’s brand manager for own-label alcohol in the UK, said: “More than half a million people took part. This story continues at Spar delivers on pledge to launch own-label vegan wine range.

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