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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

This week, the social media platform introduced a sweeping set of new tools and advertising products — including product links , live shopping and even a full-service commerce solution — all aimed at expanding TikTok’s reach from culture and creation into commerce. billion views and counting. Dynamic Showcase Ads (DSA).

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Why Amazon challenger Temu is so addictive to shoppers

Inside Retail

While the manufacturers provide the product details and the products themselves, Temu handles everything else – from customs processing to international shipping. In the first month after its launch in the US, Temu invested some US$200 million in advertising and planned a US$2 billion budget for the year. Loyalty program.

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Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity

Retail TouchPoints

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Shopping is one of life’s simple pleasures.

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How can online brands succeed?

365 Retail

We predict that the ongoing shift in buyer behaviour and subsequent move to online shopping will be the driving forces for brands to continue and even accelerate the pace of their Amazon digital transformation sales strategies, as well as use this as an opportunity to improve their digital commerce operations.

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2021: The Year of Social Advertising

Retail TouchPoints

With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix.

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The Most Important Retail Metrics to Leverage in 2021

Retail TouchPoints

You’ll want to look at organic sessions, paid sessions, how long people have stayed on your page and the number of new visitors vs. returning visitors. You’ll also want to look at referral traffic to see if you’re getting page views from being featured in any news outlets, blogs or social media posts. Website traffic: More than 4.5

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Spring Fair looks ahead to 2025 following a buzzing show

A1 Retail

Kate Grindal, Retail Manager, Cadw said “Great to see many of our existing suppliers returning this year, it’s the perfect opportunity to catch up in one day.” We have been really surprised by the amount of new customers but we have also seen dormant customers returning to us this season.” #SBS In fashion we expect seasons.

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