The Cheesecake Shop reveals fresh new look
Inside Retail
NOVEMBER 5, 2023
Now a new tagline, Happiness Baked Daily, reiterates that point, as does the store layout. A nostalgic new store look, led by McCartney Design, will connect customers with an open kitchen which allows them to observe the cake baking and decorating. All new stores to open will adopt the modern store fit-out.
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