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From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

These innovations were the sparks that led to the inception of the visual merchandising and store design industries. And while these megastores were in their seminal stages, nobody quite knew what to do with them and the unending mountain of merchandise sitting under their roofs. As such, visual merchandising was born.

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From Product Descriptions to SEO: How Retailers are Putting Generative AI to Use

Retail TouchPoints

Given how quickly generative AI has gained widespread attention , its initial hype cycle may already be giving way to “a second smaller wave of the things that actually work ,” according to Brian Hennessey, Co-founder and CEO of the AI-powered product information management (PIM) solution Talkoot in an interview with Retail TouchPoints.

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How True Classic is Bringing its Digital Strengths into the Physical World

Retail TouchPoints

Now, True Classic is ready to manage brick-and-mortar operations on its own, with plans to open eight mall-based stores in markets including Houston, Dallas and Boca Raton, Fla., Once they purchase True Classic, more often than not, the customer returns with a repeat purchase and also buys into other categories. and San Jose, Calif.,

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Stimulating Impulse Purchases When the Thrill is Gone

Retail TouchPoints

Impulse purchases are an important part of a consumer brand’s revenue growth management (RGM) strategy. Consumers also could be making less frequent trips to physical stores as a way to manage the impact felt from inflation. Think of placing rows of gum at checkout and in-aisle candy shipper displays with mouth-watering graphics.

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These Were the Top Retail Stories of 2022

VMS

W ITH THE WORLD adjusting to Covid a few years later as less of a threat and more a part of everyday life, retailers sought to return to business as usual. In the spring, activist investor Macellum Capital Management put pressure on the board to sell, but shareholders voted differently. Advertisement. Happy New Year.

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IRDC 2022 Delivers a Hands-On Experience for Retail Design Pros

VMS

After opening statements by Murray Kasmenn, VP Group Brand Director, Publisher, VMSD , and Carly Hagedon, Managing Editor, VMSD , and Co-Chair, IRDC, the conference officially kicked off with keynote speaker Ruth Zuckerman, the Co-Founder and former CEO of SoulCycle and Flywheel, and author of “Riding High.” Advertisement.

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Embracing The Retail Renaissance: Strategies For Independent Retailers

Retail Minded

Augmented Reality (AR) mirrors, interactive displays, GPS, QR code-enabled immersive journeys , and shop management apps blend tactile interaction and digital innovation, enhancing engagement. OOH advertising on billboards also guides shoppers to enriched in-store experiences.