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How cultural codes can help brands move past low prices with confidence

Inside Retail

Some of these tried and tested codes help shoppers overcome their fear of getting it wrong, allowing them to feel emotionally secure in their decision to spend. This code plays into our inherent bias to want to trust people, to feel secure as part of a group and to be in on the fun. So don’t stress, just get a good deal!

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Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged

Retail TouchPoints

These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences. It was created as a one-stop destination for all things beauty, fashion, education and fun,” he added. People like that high touch, but still want to feel safe and secure.”.

Consumer 130
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Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged

Retail TouchPoints

These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences. It was created as a one-stop destination for all things beauty, fashion, education and fun,” he added. People like that high touch, but still want to feel safe and secure.”.

Consumer 130