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NRF: Returns Reach 14.5% of Sales in 2023, Fraud Contributed $101 Billion in Losses

Retail TouchPoints

Returns totaled $743 billion in 2023, amounting to 14.5% This means that for every $1 billion in sales, the average retailer incurred $145 million in merchandise returns. As is typically the case, online sales saw a higher return rate in 2023 at 17.6% As is typically the case, online sales saw a higher return rate in 2023 at 17.6%

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Serial Returners and Refund Fraudsters: How Brands are Fighting Back With Data Insight

Retail TouchPoints

Online return fraud cost U.S. For every $100 in returned merchandise accepted, U.S. to return fraud, the NRF has calculated. While it is possible for shoppers to commit return fraud innocently simply by mis-reading the returns policy, a significant number of returns are the result of premeditation and malicious intent.

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Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value

Retail TouchPoints

Ecommerce returns are the new reality for retailers, but their rapid rise doesn’t have to crush conversion rates and profitability. Consider how returns are central to the customer experience and can create a competitive advantage, differentiate a brand and increase customer lifetime value. Turn Returns Upside Down.

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Tackling the Growing Problem of Fashion Returns Earlier in the Supply Chain

Retail TouchPoints

While ecommerce was already on the rise prior to the COVID-19 pandemic, the historic shift in customer expectations and behaviors fueled the explosive growth of online shopping. A huge part of retaining customers is having a return policy that is clear and concise, giving customers the security they expect and want.

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Target to Add Starbucks, Returns and Additional Backup Items to BOPIS Options

Retail TouchPoints

Target is planning to enhance its same-day pickup options in fall 2022 with two additional options: shoppers can add Starbucks items to any order and make returns during curbside pickup transactions. Curbside returns will follow a similar procedure.

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When Customers Aren’t Holiday Shopping, They’ll be Streaming

Retail TouchPoints

When customers aren’t actively searching and shopping for gifts, they are spending an elevated amount of time watching their favorite TV shows and movies — especially holiday classics like How the Grinch Stole Christmas and Elf. In many ways, the same trends we see in consumers’ Q4 shopping behaviors mirror their TV viewership.

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How Returns Drag Down Sustainability Efforts (and what Retailers can do About it)

Retail TouchPoints

It’s becoming increasingly clear that returns have costs that go well beyond the financial. 5 billion pounds of returned goods end up in landfills and 15 million metric tons of carbon dioxide are emitted in the transportation of returns, according to research conducted by reverse logistics solution provider Optoro.

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