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Online in-flight shopping market tipped to surge

Inside Retail

The global online in-flight shopping market is forecast to reach US$825.3 per cent, according to a report by Allied Market Research. Meanwhile, North America holds the major share of the market and is expected to remain dominant. The first-class segment accounted for 40.6 million by 2030 – up from US$232.3

Marketing 130
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The Body Shop Australia facing ‘cashflow crisis’

Inside Retail

Credible reports suggest The Body Shop Australian business is facing a cashflow crisis as a result of the collapse of the UK parent company. The Body Shop operates about 100 stores in Australia and is said to be the most profitable international arm of the stricken business.

Shopping 290
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When Customers Aren’t Holiday Shopping, They’ll be Streaming

Retail TouchPoints

When customers aren’t actively searching and shopping for gifts, they are spending an elevated amount of time watching their favorite TV shows and movies — especially holiday classics like How the Grinch Stole Christmas and Elf. In many ways, the same trends we see in consumers’ Q4 shopping behaviors mirror their TV viewership.

Shopping 243
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Social media marketing trends for 2022

Inside Retail

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. Emerging shopping platforms. Bite-sized content. Visualisation power on social media.

Marketing 297
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Six must-have email marketing flows to elevate your customer journey

Inside Retail

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

Marketing 284
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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Focus on key automation. Optimize your order confirmation message.

Marketing 314
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Dreaming of Opening a Shop? Here’s How

Retail Focus

Some people choose to open a retail shop, which could be the start of something bigger later. The trend for in-store shopping today focuses on creating smaller, more affordable shops. The trend for in-store shopping today focuses on creating smaller, more affordable shops. Marketing strategy. Management.

Shopping 233