Retail TouchPoints

SEPTEMBER 15, 2021

Whether the result of forgetfulness or indecisiveness, many of these cart abandonments are actually salvageable, depending on a retailer’s willingness to embrace innovative and creative marketing tactics. Despite their work with creators across varying platforms, we’re still seeing an $18 billion chasm between retailers and consumers.

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Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Marketers are really at the forefront of this transformation ,” Schwartz said.

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Retail TouchPoints

JANUARY 25, 2022

As we navigate an interesting year of retail revival, now is the perfect time to make some small shifts and shrewd strides forward into 2022. Let’s dive into some small ideas that can help tackle big goals: 1) Think Big: Increase customer engagement with more interactive marketing. Act small: Use a QR code! The QR code is back.

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Retail TouchPoints

FEBRUARY 5, 2024

Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. As the RMN market is projected to surpass $100 billion in coming years, it’s no surprise that RMNs have been sprouting across various sectors, from hospitality and finance to conventional retail. Complexity cannot live here.

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Accounting Finance Marketing Consumer 263

Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

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Retail TouchPoints

JUNE 16, 2021

The importance of top-of-funnel marketing is growing as shoppers become better informed and more likely to do their own research. Marketers should think beyond marketing ,” said Tom Kaneshige, Chief Content Officer at CMO Council in an interview with Retail TouchPoints. They’re in the revenue game now.

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Marketing Returns Marketing Spend Accounting 220

Inside Retail

SEPTEMBER 5, 2023

Retail real estate options in Western Australia are expected to be limited in the future with just 43,000sqm of new space being offered in Perth between now and 2026, according to CBRE’s latest WA Retail Market Overview.

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Retail TouchPoints

DECEMBER 29, 2021

Quartile , which provides advertising optimization services to ecommerce marketplace sellers, has purchased performance marketing solution provider Sidecar. Retail marketers and small businesses are up against great odds when it comes to being seen in online marketplaces,” said Daniel Knijnik, Co-founder and CEO at Quartile in a statement.

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Advertising Accounting Marketing Retail Marketing 252

Retail TouchPoints

JULY 31, 2020

The third quarter, under normal circumstances, is predictable for most digital marketers at large retail organizations. The good news is that many digital retail marketers are successfully operating with agility. You can also leverage other Google opportunities like Affinity Audiences and In-Market Audiences.

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Marketing Beauty and Health Sporting Goods Advertising 214

Inside Retail

JULY 25, 2023

“The Q2 result is evidence that retail rents may have bottomed across most CBD retail markets and are on the way up, particularly for super prime assets,” said Leif Olson, CBRE’s Australian director of retail leasing.

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Inside Retail

MAY 9, 2023

This growth is led by millennials, people aged between 25 to 39, who have overtaken Baby Boomers as the largest generational group in Australia, now accounting for 22 per cent or 5.6 The luxury retail market also expects spending to increase through 2027, up 5.4 million of the population.

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Consumer Accounting Retail Marketing Marketing 244

Retail TouchPoints

NOVEMBER 21, 2023

If retailers are only prioritizing their marketing dollars from Black Friday through Christmas Day, they’re likely missing out on an audience that has already begun their holiday shopping. Christmas is historically the largest day for new Roku account creation — causing an uptick in streaming audience reach.

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Shopping Specialty Retailers Consumer Department Stores 266

Inside Retail

FEBRUARY 13, 2023

Partner at accounting firm Pitcher Partners Mark Harrison believes rising interest rates can also make it harder for retailers to obtain finance, as businesses are assessed as having a lower capacity to borrow funds. He expects future rate rises before overall deflation in the retail market occurs.

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Finance Fashion Marketing Accounting 246

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. However, strong headwinds threaten continued growth as retail businesses face ongoing disruption from the pandemic, supply chain challenges, and climate change. Examine Your Marketing Technology Stack.

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Marketing Payment Services Customer Experience Advertising 81

Inside Retail

APRIL 14, 2024

With over 2700 stores across 35 countries and a booming e-commerce presence worldwide, Sephora is one of the leading omnichannel beauty retailers in the industry. When Sephora launched in South Korea, there were doubts about how the retailer would compete in one of the leading beauty capitals of the world. billion won (US$9.26

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Location Department Stores Consumer Marketing 130

Inside Retail

AUGUST 22, 2023

The athleisure market has been on the rise for many years, driven by factors, such as the casualisation of consumers’ wardrobes and the rise of sneakers and streetwear as aspirational style trends. And notably, even once pandemic restrictions were lifted, athleisure sales continued to rise.

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Apparel Accounting Fashion Consumer 130

Inside Retail

SEPTEMBER 27, 2023

Legal experts and analysts alike have roundly criticised the Federal Trade Commission’s lawsuit accusing Amazon of abusing its market power to stifle competition. Amazon plays a big role in retail. The agency also must define and prove the relevant markets, a key threshold issue. Amazon is large. per cent of sales in the US.

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Merchant Services Accounting Marketing Consumer 130

Retail TouchPoints

APRIL 15, 2024

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. It’s crucial for retail marketers to adapt accordingly. Fortunately, retailers can learn valuable lessons from the most digitally sophisticated retail brands.

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Sporting Goods Management Marketing Consumer 130

Retail Next

MARCH 10, 2020

As a retail store owner or manager, you’re always looking for the best way to get new shoppers into your store and keep existing customers coming back for more. It’s tempting to try a little bit of every marketing method and hope that something, somewhere, will bring in more customers. Identifying Your Target Audience. Social Media.

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Marketing Accounting Advertising Jewelry 64

Retail TouchPoints

JULY 30, 2021

accounted for $5 billion of Alibaba’s total $74.1 products, combined with the sheer size of the Chinese market, make the potential hard to ignore : “It’s an opportunity for Western brands to find a faster-growing market than the one they’re currently operating in. The China market is very different than the U.S.

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Merchant Services Accounting Social Commerce Payment Services 279

Inside Retail

APRIL 22, 2021

From the increased market share of digitally native brands to decisions from companies like GlobeWest and Homebodii to dial up D2C strategies, shoppers are becoming increasingly accustomed to purchasing products directly from brands. In the US, for example, eMarketer reports that D2C sales now account for 33% of Nike’s revenue. .

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Fulfillment Beauty and Health Advertising Accounting 299

Inside Retail

MAY 8, 2022

Annalect’s latest Marketing Mix Modelling (MMM) analysis 1 took a deep dive into the world of Aussie retail and it’s borne out a lot of the behaviour I describe above. But most significantly, I think it shows how quickly our new retail habits have become second nature, with 9.4 What is Marketing Mix Modelling anyway?

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Advertising Beauty and Health Marketing Consumer 264

Retail TouchPoints

JANUARY 21, 2021

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. In recent months the global COVID-19 pandemic has had a huge impact in retail. And cross-border ecommerce is booming.

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Advertising Accounting Marketing Finance 298

Rangeme

JULY 12, 2021

market as a way to expand as the e-commerce boom smashes international barriers and fuels retail growth. retailers who seek spectacular products for their physical and digital shelves. market for lucrative new sales opportunities. Market size. retail market is significantly bigger. Retail Economics.

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Marketing Beauty and Health Consumer Shopping 52

Retail Next

OCTOBER 15, 2019

A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing. With video predicted to account for 80 percent of all web traffic by the end of 2019, the significance of this marketing tool for retailers cannot be overstated.

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Marketing Jewelry Shopping Promotions 59

Inside Retail

JUNE 25, 2023

Apple, known for its long game worldwide in terms of products, services, and marketing, finally arrived in India earlier this year. In April, the tech giant launched its first two stores, both of which achieved record-breaking sales during an off-season period when online retail dominates the market. billion people.

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Inside Retail

MARCH 20, 2023

Following its launch in Australia in 2016, Danish retail group Bestseller has firmly entrenched its presence in the retail market, with the company making strides in its sustainability and circularity initiatives. It] is regarded as one of the consistently top performing brands amongst our wholesale accounts,” Dahl-Thorup said.

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Wholesale Fashion Shipping Department Stores 236

Inside Retail

SEPTEMBER 6, 2022

A decade ago, convenience stores were a rare sight in Vietnam, where the vast majority of the population was used to shopping in traditional markets or mom-and-pop stores for everyday grocery needs. In recent years, the nation’s convenience store market has seen rapid escalation – and sophistication – in the larger cities.

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Payment Services Supermarket Marketing Kiosk 130

365 Retail

NOVEMBER 7, 2023

Over the past year, the company has forged numerous grocery partnerships, including those with Sainsbury’s, Iceland, and the Co-op, broadening its scope within the UK market. This initiative marks a significant step in the evolution of online retail, merging the immediacy of food delivery with the broader retail market.

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Retail TouchPoints

DECEMBER 1, 2023

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Remember the Black Fridays of yore? Frenzied masses lined up in the cold, then a stampeding rush to be the first to get at the discount TVs?

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Shopping Advertising Consumer Accounting 283

Inside Retail

AUGUST 7, 2021

Customer retention rate (CRR) is a foundational metric for retail marketers. CRR can help retailers determine how effective their marketing strategies (such as loyalty programs) are with attracting new customers versus keeping the ones they already have. Customer retention rate. disappointment in purchase quality).

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Customer Retention Accounting Customer Experience Marketing 130

Retail Bound

FEBRUARY 20, 2024

Launching a new product in retail can be an exciting but nerve-wracking experience. You have put in countless hours of hard work and dedication to create something unique and valuable, and now it’s time to introduce it to the market. One crucial aspect that can make or break your product launch is pricing.

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Target Market Accounting Wholesale Marketing 52

Retail TouchPoints

OCTOBER 15, 2021

Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 this year alone, representing approximately 21% of the total women’s apparel market. Test the market with new size options and be inclusive in marketing.

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Consumer Merchant Services Markdowns Fulfillment 290

Inside Retail

MAY 3, 2023

Reports have been circulating for more than a month now that Thailand’s Central Group is in talks with Vietnam’s Vincom Retail that could lead to the Thai company buying a majority stake. per cent, with the Plaza format, which accounts for about two-thirds of its shopping centre portfolio, sitting at 81.1 So far, it’s doing the trick.

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Home Furnishings Sporting Goods Department Stores Location 130

Inside Retail

AUGUST 20, 2022

It allows brands to process customer data in real-time, optimise relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies. billion on online retail , accounting for around 13.2 per cent of the total retail sales (NAB). Are you ready to reimagine retail marketing?

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Fulfillment Consumer Accounting Promotions 130

Inside Retail

JUNE 25, 2023

It sells at a gross margin of not much more than 10 per cent, but bulks up its profit margin with its membership fees, which account for about 2 per cent of revenues. Indeed, their business models repose partly on not marketing at all. That long ago stopped being what it does.

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Marketing Accounting Promotions Shopping 130

Retail Gazette

JUNE 29, 2023

WH Smith saw their biggest growth in the US market with 12% coming from the retail market in American airports, according to the BBC World Service Marketplace Morning Report. ” Back in 2018 and 2019, WHSmith was ranked among the worst high-street retailers by Which?

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Accounting Planning Shopping Retail Marketing 59