Wiser

DECEMBER 8, 2020

That means rearranging the category to promote the new product. Electronics and appliances may happen at a much lower frequency, as those products tend to have less seasonality outside of holiday promotions. Consider Cross-Merchandising Opportunities. Promote the items as a whole outfit, or at least as a combination.

Cross Merchandising 88

Cross Merchandising Visual Merchandising Store Layout Apparel 88

Wiser

OCTOBER 2, 2020

Casey is one of the presenters today and he currently leads the shopper insights organization for strategic and national accounts at Clorox. Tom: Yes, I think we’re going to return to that a couple of times this morning about what the shopper sees. Has roughly two decades of experience with Clorox and Procter & Gamble.

Consumer 148

Consumer ATS Merchant Services Outdoor 148

Retail Adventures

JANUARY 27, 2022

List each piece needed individually, taking into account what you already have and what you may need to buy. Vertical Merchandising causes the shopper to see more of the display because they look up and down at the display as well as forward. Use it to feature merchandise you want every shopper to see.

Visual Merchandising 52

Visual Merchandising Cross Merchandising Planning Promotions 52