Redefining the Post-Checkout Moment to Build Shopper Loyalty
Retail TouchPoints
DECEMBER 14, 2023
When it comes to retail strategies, most brands place an emphasis on the pre-purchase experience, from crafting eye-catching ads to investing in SEO and running smart marketing campaigns. Paul Frantz, Head of Agency Partnerships at Rokt , leads Rokt’s Agency and Marketing Partnerships team and joined the business in January 2023.
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