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Why Sephora’s French prestige failed to translate in South Korea

Inside Retail

With over 2700 stores across 35 countries and a booming e-commerce presence worldwide, Sephora is one of the leading omnichannel beauty retailers in the industry. When Sephora launched in South Korea, there were doubts about how the retailer would compete in one of the leading beauty capitals of the world. million), 14.5

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Preparing for the future of online retail

Inside Retail

billion online in 2020, and many sellers experienced substantial growth in key categories, such as home goods, health and beauty. In the US, for example, eMarketer reports that D2C sales now account for 33% of Nike’s revenue. . Australians spent an unprecedented $50.46 Fulfilment of the future. And now’s the time to get ahead.

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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

The good news is that many digital retail marketers are successfully operating with agility. retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. Learn From: Health & Beauty.

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The rise of livestream shopping

Inside Retail

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. The Chinese retail market is leading in the livestreaming trend. Customers had to Facebook message a hashtag to the Kit Kat account. Platform for advice.

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Mmm, it’s the sweet smell of advertising success

Inside Retail

We were fortunate to receive enough industry collaboration to undertake a comprehensive meta study of the retail industry incorporating home, health and beauty, and consumables. With data that covers the extent of the pandemic and back to 2017, our MMM is a deep dive into how Australian retail has evolved in recent years.

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From Singapore to Seattle: How Amazon is helping small sellers go global

Inside Retail

The opportunities for growth are even greater for those MSMEs that are looking beyond Singapore to more mature online retail markets, like the US. That’s the message that US retail giant Amazon is sending with the recent launch of the Singapore Cross-Border Brand Launchpad. billion in 2022 to S$3.9

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Winning With General Merchandise

Independent Retailer

The company specializes in buying closeout merchandise and offers it to independent retailers at the lowest possible prices. Health & Beauty Products. We have always had a hybrid business, with both retail and outlet stores, as well as a wholesale operation,” Hipps said. Health & Beauty Aids.