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Shopify Adds New Tools for Twitter, Google and iOS to Enhance Retailers’ Reach

Retail TouchPoints

Some of the biggest changes include new capabilities and integrations with Twitter that will enable additional social commerce options; Google , which will help retailers connect with shoppers near their brick-and-mortar locations; and iOS , which will let retailers use iPhones to accept contactless payments.

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A New Era of Commerce: How Retailers of all Sizes can Win in 2023 and Beyond

Retail TouchPoints

Merchants with these badges have met a wide range of criteria, including high-quality websites, positive user ratings, fast shipping and good return policies. And of course, building trust throughout the payment process is also incredibly important. Oct 6-10, 2022. I’m grateful to be along for the ride.

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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

in November 2022. TikTok Shop will now bring shoppable videos and livestreams directly to For You feeds across the country, and give brands, merchants and creators the tools to sell directly through shoppable content on the TikTok app.” and managed by the U.S. Digital Service (USDS). reads the company announcement.

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Meta Changes Instagram, Facebook Shops to Encourage In-App Transactions

Retail TouchPoints

Beginning on June 5, 2023, onboarding of any new Shops in the U.S. via both Meta’s Commerce Manager and Shopify will only be allowed if checkout on Facebook and Instagram is enabled. On August 10, 2023, this restriction will be extended to newly onboarded shops from all other platform partners. Outside of the U.S.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

With many brands seeking a more modular approach to their ecommerce presence and website, composable commerce offers interchangeable solutions to suit retailers’ unique and fast-changing business requirements, allowing retailers to respond quickly to unexpected changes by combining tech vendors. after deploying both of these tactics.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Mastercard Spending Data Reveals 4 Key Takeaways for Holiday 2022.