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Customer experience trends in retail to follow in 2022

Tokinomo

2022 is just a few days away and it’s important to prepare your strategy for next year. Taking into account the Pandemic and the way the retail industry has changed in the past years, customers are demanding more from retailers.

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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

Your advertising creative needs to give your audience — in this case your target customers — something they find valuable. With augmented reality effects, you are providing an inventive, entertaining customer experience that doesn’t feel like a brazen sales pitch to grab their attention — even if that is ultimately what you are doing.

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Collective Cannabis Chooses Automation Platform to Optimize Customer Experience

Retail TouchPoints

Collective Cannabis has partnered with AI and robotics startup Wings to utilize the solution provider’s EXO Delivery System to streamline logistics and deliver an enhanced customer experience. which is set to open in Q1 2022. The EXO system will be installed and operational in Q2 2022.

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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

Retail TouchPoints

If we were to sum up what brands need to know about Gen Z customer experiences preferences (and employee experience preferences) in a few words, it would go something like this: they’re different. Tip #1: Seamless and efficient experiences are a must. Revolutionary even.

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Retailers can’t afford to discount the customer experience this December

Inside Retail

billion for the four day event this year marginally above the predictions ahead of both the 2021 and 2022 events. Great to have the dollars ringing in the registers, but what is the impact of the chaotic and, for so many, frustrating, mega event on customer experience?

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Why Retailers’ Data Privacy Policies are the New Customer Experience

Retail TouchPoints

Brands do this under the guise of helping provide a better customer experience, but it only takes one breach for that to completely wipe out consumer trust — it exposes the extent to which brands collect, track and keep consumer data on file. Identify a Clear Value Exchange. 3 Tips When Navigating the new Data Privacy Landscape.

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How businesses are leveraging GenAI to curate bespoke customer experiences

Inside Retail

At a time when consumers are conscious of spending, especially in the lead-up to the holiday period, offering more value through tailored customer experiences for free is key to getting consumers to purchase through certain retail channels. Currently 35 per cent of brands tagged are affiliates of the platform.