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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

Notably, the highest spending levels came at the beginning and end of the season. In the final weeks leading up to Christmas and post-Christmas, we saw digital sales spike again,” said Rob Garf, VP and GM of Retail at Salesforce in an interview with Retail TouchPoints. “ BNPL and Social Commerce Were Holiday Standouts.

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Deep dive: What social commerce looks like around the world

Inside Retail

Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

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Ecommerce Check-In: Has 2022 Shaped Up the Way We Predicted? 

Retail TouchPoints

At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Now, at the halfway point of the year, we thought we’d check in on how well our predictions have held up. 2022 certainly isn’t turning out how anyone thought it would. Verdict: Spot on.

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One to watch: APAC goes all in on social commerce

Inside Retail

We have found new ways to buy our favourite brand or our groceries, not only to fulfil our basic needs but often as an antidote to boredom. During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region.

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TikTok Continues Amazon-like Push into Commerce with Fulfillment Services in the UK

Retail TouchPoints

TikTok is continuing to build out its commerce-related services with the launch of ecommerce fulfillment for companies in the UK selling via TikTok Shop. The UK, along with several markets in Asia, was one of the first regions where TikTok Shop commerce functionality was made available. cubic liters per shipment.

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3 Predictions for the Future of Omnichannel 

Retail TouchPoints

In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey. At the same time, they will build out more robust retention toolkits that represent the diverse behaviors of consumers.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Mastercard Spending Data Reveals 4 Key Takeaways for Holiday 2022.