Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. 5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. Listen to the session on demand.

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Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ).

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Fulfillment Social Commerce Customer Retention Consumer 252

Retail TouchPoints

SEPTEMBER 16, 2021

Walmart has teamed up with media company Meredith for a cross-platform partnership designed to help customers plan and prepare meals faster and more easily through AI-powered meal planning, shoppable recipes, visual search, chatbots and more.

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Social Commerce Shopping Planning Consumer 245

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2 If you don’t match pace now, you may never be able to catch up.

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Customer Experience Social Commerce Advertising Shopping 312

Retail TouchPoints

AUGUST 3, 2022

The digital innovation fund was first announced at the retailer’s Investor Day event in October 2021, and since then the fund has already made a number of investments in start-ups including Haut.ai , Adeptmind , Revea , LUUM and ReStyle.

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Social Commerce Accounting Marketing Planning 275

Retail TouchPoints

JUNE 2, 2022

Pinterest has signed a definitive agreement to acquire THE YES , an AI-powered platform that allows consumers to personalize their shopping feeds based on their brand, style and size preferences. With this acquisition, Pinterest is setting the stage for an expanded social commerce strategy and product offering.

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Shopping Social Commerce Checkout Fashion 258

Retail TouchPoints

SEPTEMBER 29, 2022

is making significant investments in the space with the launch of an AR Lab in 2021 to help brands develop AR experiences and the acquisition of AR commerce company Vertebrae earlier this year, among other moves. For businesses and consumers both, AR has evolved,” explained Silverstein. Evolving From Fun to Function.

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Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Despite everything that’s happened in recent weeks, the opening ceremony will take place as (re)scheduled July 23, 2021. NBC’s hybrid 2020/2021 logo. shoppers still need a bit of a nudge.

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Retail TouchPoints

AUGUST 1, 2022

Helping more readers enjoy good books is key to Barnes & Noble’s purpose, and when you pair our local Bookseller recommendations with #BookTok recommended reads, any reader can consider their summer plans booked.”. In 2021, #BookTok helped sell 20 million books, according to The NPD Group. . The Back Story of #BookTok.

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Social Commerce Accounting Marketing Planning 255

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

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Retail TouchPoints

JANUARY 19, 2023

The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size. ” Building a Foundation for Live Commerce As with any marketing channel or tactic, a sound livestream strategy starts with the fundamentals of brand marketing and storytelling.

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Retail TouchPoints

DECEMBER 16, 2021

The TalkShopLive integration with Walmart includes a connection through the retailer’s commerce API, so all brands with products distributed by Walmart can also create shoppable content by using its platform. Walmart has planned more than 30 holiday-themed live shopping events for the 2021 season.

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Retail TouchPoints

NOVEMBER 16, 2022

Last year, consumers reported spending more than $23 billion shopping small on Small Business Saturday, and we want to exceed that in 2022.”. Square plans to announce additional details about the card in 2023. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. small business owners.

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Retail TouchPoints

NOVEMBER 5, 2021

Petco is staying at the forefront of social commerce via multiple live shopping events, produced in partnership with Facebook , that combine fashion, charity and adorable animals. Our goal is to be a leader in innovating and driving the use of social commerce in our category and in the U.S.”.

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Social Commerce Shopping Fashion Consumer 277

Retail TouchPoints

FEBRUARY 25, 2022

A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Similarly, 46% of Americans think they are better because they can interact and socialize with their friends more easily while shopping.

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Shopping Marketing Consumer Planning 302

Retail TouchPoints

JULY 30, 2021

We test and learn as much as possible leading up to the event and then lock in a plan and hang on for 11.11.”. Chinese Consumers are Unique, so your Strategy Should be Too. They definitely need to have a dedicated plan for China and have the right partners in place to help them execute their vision and strategy.”.

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Merchant Services Accounting Social Commerce Payment Services 278

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. Side note: Users overwhelmingly preferred silent ads to those with sound, by a ratio of nine to one.).

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Payment Services Social Commerce Consumer Advertising 220

Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%.

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Retail TouchPoints

FEBRUARY 19, 2021

The Big Find with QVC and HSN: Two-thirds of the 90+ emerging brands that Qurate Retail Group ’s QVC US and HSN plan to introduce in 2021 are either women-owned or minority-owned. The Curated by Kohl’s assortment is refreshed on a quarterly basis, and to kick off 2021 it will include Black-owned businesses include Aya Paper Co.

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Retail TouchPoints

OCTOBER 6, 2022

Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that). The return to offices and social events is inspiring consumers to level up their wardrobes and focus more on apparel and footwear.

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Merchant Services Payment Services Promotions Location 249

Inside Retail

JUNE 28, 2022

However, Huang is coy to reveal details around its expansion strategy, simply saying: “I can share that we do have plans for Peninsular Malaysia.”. Expansion plans. Given the current economic climate, it seems that Miniso’s core philosophy of quality, easy-to-use and affordable products are meeting consumer needs right now.

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Retail TouchPoints

JANUARY 19, 2022

The consumer is looking for aspirational product stories and we have a unique opportunity to serve them in this space.”. But given how consumers have become more digitally engaged and environmentally focused, how is Louvet reimagining the brand and the way it shows up in the world? Heritage sometimes isn’t enough ,” Louvet admitted.

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Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021. Demand for Authenticity Drives Growth of UGC.

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Marketing Advertising Consumer Marketing Spend 272

Retail TouchPoints

NOVEMBER 10, 2023

Retail media is the broader term used to describe the concept of retailers using their systems, infrastructure, data and access to their shoppers to help advertisers reach consumers. Therefore, “commerce” is a more encompassing term to describe this new set of advertising capabilities. Every one of the Top 10 retailers in the U.S.

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Small Biz Trends

JULY 8, 2021

What do the latest retail statistics tell us about retailing in 2021? Are you thinking about how the US retail trade industry fared during the first quarter of 2021? trillion in the first quarter of 2021. trillion in 2021. Considering these retail stats, you can expect that the future of retail will be bright in 2021.

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Retail TouchPoints

JULY 20, 2022

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Where does that leave retailers today, especially as they develop their holiday plans and finalize their budgets for 2023? Social proof for products. The result? Loyalty programs.

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Consumer Customer Experience Inventory Management Shopping 252

Retail TouchPoints

JUNE 14, 2022

announced in October 2021 that it planned to change its name to Meta, searches for the term “metaverse” skyrocketed. One definition most can agree on, though, is that it’s a “virtual world,” and one that already is presenting tremendous opportunities for both brands and consumers. When Facebook, Inc.,

Merchant Services 237

Merchant Services Social Commerce Customer Experience Fashion 237

Rangeme

SEPTEMBER 28, 2021

The mall is now digital, global and social – and it’s changing how brands market their products. Soaring e-commerce adoption has driven consumer packaged goods (CPG) suppliers to embrace digital marketing to connect with consumers around the clock and around the world to fuel sales. January 2021. July 14, 2021.

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Retail TouchPoints

AUGUST 5, 2021

Time that consumers spent sheltered in place was largely spent browsing and buying online and scrolling through social networks, and experts believe consumers’ evolved digital behaviors are here to stay. Other properties also are using digital tech and experiences to bridge the “phygital” gap for tenants and consumers alike.

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Merchant Services Fulfillment Promotions Consumer 264

Retail TouchPoints

MAY 6, 2021

2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on social media in Q4 2020, and orders coming from social-referred channels (including paid ads and organic posts) grew by 50% year over year, according to data from Salesforce.

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Retail TouchPoints

JULY 9, 2020

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Trend 1: Evolving Consumer Priorities Could Depress Luxury Spending. trillion in current exchange rates.

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Retail TouchPoints

NOVEMBER 16, 2020

Chinese Consumers Flex Their Wallet Muscles. Some of this luxury market growth could be attributed to coronavirus travel restrictions, which have prevented wealthy Chinese consumers from buying items in person at high-end shops in New York City, Paris, Rome, etc. The enhanced buying power of Chinese consumers should encourage U.S.

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Retail TouchPoints

JANUARY 27, 2021

When describing the essence of modern direct-to-consumer (DTC) brands, words like “digitally native,” “quirky,” “edgy” and “creative” are often used. Founded in 2011, MeUndies initially stood out with its bold, colorful and pop culture-infused prints as it acquired a loyal customer base through social media.

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Consumer Apparel Fulfillment Planning 250

Independent Retailer

MARCH 29, 2022

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

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Retail TouchPoints

NOVEMBER 1, 2022

consumers relate to and want to back authentic brands. Reels is the new core focus for the social platform as it tries to appeal to consumers’ hunger for short-form video. “I You need to do research and keep up with trending videos and audios, you need to plan your content and, record and edit.

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Marketing Consumer Fulfillment Social Commerce 147

Inside Retail

AUGUST 8, 2021

This effort was the product of a team-wide effort ranging from ensuring Lime e-scooters and bikes last longer on the road, to winning the right to operate in key global markets, like our selections in 2020 and 2021 to serve the cities of Paris, London and NYC. IR: What are Lime’s expansion plans in the pipeline?

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Social Commerce Marketing Planning Accounting 147

Retail TouchPoints

DECEMBER 21, 2023

Resale Continued its Rise but Came Under Financial Scrutiny Consumers’ enthusiasm for secondhand goods, as well as other forms of more sustainable consumption like rental and repair services, showed no sign of slowing in 2023. In an ironic twist, Johnson himself had to say “goodbye” to the new Bed Bath & Beyond in November. Adam Blair 5.

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Sporting Goods Advertising Consumer Apparel 291