Retail TouchPoints

MARCH 9, 2021

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops. consumers have tuned into a livestreaming event.

Retail Marketing 306

Retail Marketing Marketing Boutique Fashion 306

Retail TouchPoints

NOVEMBER 10, 2020

Retailers have reason for cautious optimism this holiday season: shoppers are expected to spend an average of $997.79 on gifts, holiday items and additional “non-gift” purchases, according to data from the National Retail Federation and Prosper Insights & Analytics. Transparency shouldn’t end when a shopper makes a purchase: 73%.

Shipping 246

Shipping Fulfillment Shopping Consumer 246

Retail TouchPoints

FEBRUARY 23, 2021

In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. In fact, some major retailers reported double-digit growth in ecommerce sales during Q2, right at the outbreak of the pandemic. In fact, Smartly.io

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. trillion during 2020 ( NRF ).

Specialty Store 137

Specialty Store Specialty Retailers Social Commerce Advertising 137

Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. In the last 12 months alone, that customer base’s social commerce spending has risen 50 per cent, from $10/month to $15/month. Interestingly, the 65+ demographic is particularly active on YouTube.

Social Commerce 130

Social Commerce Shopping Fulfillment Consumer 130

Retail TouchPoints

MAY 3, 2022

Positivity is a powerful force in marketing: 60% of consumers say they’re more likely to remember brands when they’re seen in a positive context, according to Arthur Sevilla, Head of Insights Strategy at Pinterest. Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this.

Marketing 287

Marketing Consumer Advertising Social Commerce 287

Retail TouchPoints

JULY 2, 2021

Following the murder of George Floyd in May 2020, brands and retailers were eager to show solidarity and support. – Claire Waugh, VP, LEGO Retail Marketing Group, LEGO Group, from the session: LEGO, Tailored Brands and PepsiCo on the New Connected Economy. “In THEME 1: Actualizing Diversity and Inclusivity.

Merchant Services 200

Merchant Services Customer Experience Marketing Consumer 200