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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

trillion in 2020, while U.S. Additionally, total order count was up almost 10.45% from holiday 2020 levels, according to data from Klaviyo. As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. BNPL and Social Commerce Were Holiday Standouts. trillion , up from $1.1

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Deep dive: What social commerce looks like around the world

Inside Retail

Social commerceshopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

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How Social Commerce, Same-Day Delivery and Live Chat are Driving Sephora’s Omnichannel Evolution

Retail TouchPoints

For those who are a bit fuzzy on social media history, that equates to 16 years. In that time, Bojanowski has seen her fair share of shifts and transformations in the business, but even still 2020 stood out, as it did for many retail executives. As the company’s SVP and GM of Ecommerce, Bojanowski was at the center of the storm.

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Opinion: The clock is TikToking for supply chains

Inside Retail

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

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Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential

Retail TouchPoints

While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. The pandemic’s impact on shopping habits isn’t abating: 66% of respondents will prefer home delivery over other fulfillment methods, according to a survey by Oracle. year-over-year.

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Ecommerce Check-In: Has 2022 Shaped Up the Way We Predicted? 

Retail TouchPoints

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. Prediction #1: Content will Become Central to Commerce. Now, some might view TikTok ’s recent pullback of its livestreaming Shop initiative as evidence to the contrary of this trend, but we disagree.

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Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight

Retail TouchPoints

In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. With this data in mind, and the large majority of kids going back to in-person learning, I don’t think [the Delta variant] will impact back-to-school shopping.” and how long will it last?

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