Remove 2020 Remove Consumer Remove Customer Retention
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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Omnisend , 2020) Omnichannel shoppers have a 30% higher lifetime value. Google ) Companies with well-defined omnichannel customer experience strategies see a 91% higher year-over-year increase in customer retention rate on average, compared to those without. Customers also expect omnichannel experiences.

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How Cozy Earth Uses Personalized Marketing to Cozy Up to Customers

Retail TouchPoints

That is why Cozy Earth has adopted more direct touch points with founder Tyler Howells and more data-driven marketing: to help consumers feel personally connected to the person behind the brand, according to Davis. This personalized approach, powered and amplified by Attentive technology, is now woven into both email and SMS communications.

Marketing 260
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The Future of Retail and AI

Retail TouchPoints

After the initial rush to stock up on essential goods in the early months of the pandemic, traditional brick-and-mortar operations experienced decreased foot traffic in-store as consumers turned to grocery delivery services and ecommerce to secure items they needed from the safety of their homes.

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How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retail TouchPoints

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. 3 Steps for Inspiring Customers to Stay Engaged. 3 Steps for Inspiring Customers to Stay Engaged.

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Marijuana Customer Loyalty Programs: Embraced by Users, Profitable and Compliant for Retailers

Retail TouchPoints

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. It provides them with a tool to focus on current customers’ traffic vs. leveraging illegal mediums to attract new customers.

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Welcome to the new customer experience

Inside Retail

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Creating cohesive customer experiences.

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Say Goodbye to Third-Party Cookies: Market Research is Here

Retail TouchPoints

The internet and passively collected browsing behaviors have given many companies a low-cost way to track and observe customer behavior online. Third-party cookies have been an incredibly important tool to collect incredible volumes of consumer behavior data. It’s no longer an easy way to collect consumer behavior data.

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