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In 2025, Changing Consumer Demand will Reshape the Supply Chain

Retail TouchPoints

A customer-centric approach to supply chain management is challenging; it requires a deep understanding of consumer expectations and behaviors, not just today but also for the foreseeable future. For starters, consumers appetite for digital commerce is skyrocketing. In 2020, global ecommerce sales reached $4.2 trillion.

Consumer 279
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How AI-Driven Search and Personalization Boosted AOV 5.5% for Freedom Furniture

Retail TouchPoints

But the merchant was suffering from a bit of an image problem that made it seem fusty and old-fashioned, a situation that led to a companywide turnaround plan initiated in 2020. In the words of Paula Mitchell, Digital General Manager, We wanted consumers to think of Freedom not as your mums brand but as your best friends brand.

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Answering the $100 Billion Question: How Can Retailers Combat Refund Fraud?

Retail TouchPoints

In 2023, fraudulent returns accounted for a staggering 13.7% With the rise of ecommerce, direct-to-consumer (DTC) retailers are particularly vulnerable as their online-only presence provides fertile ground for fraudulent activities. Refund fraud is a significant issue for U.S. retailers, costing billions of dollars annually.

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What Every Retailer Should Do to Stop Account Takeover Attacks

Retail TouchPoints

According to a recent report from the Identity Theft Resource Center there was a 68% increase in data breaches in 2021 compared to 2020, awarding last year with the highest number of data breaches ever reported. adults have been victims of account takeovers. To protect and mitigate ATOs, here are some steps to consider: 1.

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Post-2020 life has changed the world in many ways — not the least of which is accelerating our reliance on digital commerce. So, how can we take on this next, purpose-driven generation of consumers? What it means to integrate passion, ethics (transparency and accountability), and DEI&I accessibility.

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How CBD Brand Beam Uses Interactive Quizzes to Educate Consumers and Boost Conversions

Retail TouchPoints

consumers spent an estimated $14.9 billion on CBD products in 2020, with that number projected to increase to $26.4 As a result, CBD brands are getting innovative with their marketing tactics in order to engage new customers and educate consumers about an often misunderstood subset of the cannabis industry.

Consumer 317
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Australian consumers are embracing mobile wallets at a rapid pace

Inside Retail

More and more Australian consumers are relying primarily on mobile wallets , which are on track to replace bank cards within seven years. Reserve Bank of Australia data shows payments using mobile wallets accounted for 11 per cent of retail sales in 2020, surging to 35 per cent in three years later, in 2023.

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