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French Contemporary Fashion Brand Brings Rental Service to U.S.

Retail TouchPoints

Consumers can directly search the Borrow collection or discover items available for rental browsing the website. REI Co-Op has been offering rentals since April 2019. Following the early 2020 launch of its clothing rental service in France, ba & sh has expanded Borrow on Ba-sh.com to the U.S.

Fashion 263
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Farewell cash, hello contactless: How retailers can keep up with consumers

Inside Retail

When New South Wales ended its last lockdown, Melanie De Sylva, founder of De Sylva Hair Design in Sydney, recalls how relieved her loyal clientele was to see her again – particularly when some had suffered the consequences of cutting or colouring their own hair. “By Everything was so much more time consuming,” recalls De Sylva.

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How to Launch a Lifestyle Business in the Age of Social Distancing

Retail TouchPoints

in 2019, 79.7% Other pandemic-related trends have emerged: An increase in home furniture sales as being stuck at home means consumers are investing in their surroundings, and skincare as people are pampering themselves and prioritizing self-care. Out of the 30.7 million small businesses in the U.S. of them only employ the founder.

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Employee Empowerment Plus Flexibility and Tech Help Neiman Marcus Decrease Turnover 20%

Retail TouchPoints

The NMG turnover rate has dropped 20% from 2019, and time-to-hire fell 32% as the retailer filled 1,200 roles in fiscal 2021. The materials were created to help every associate “take their digital clienteling efforts to the next level across various touch points,” said Severson. “We

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IN MY SHOES: This is what it’s like shopping as a veiled Muslim woman

Inside Retail

Supermodel Halima Aden on the runway at The Iconic’s summer show in 2019. It hasn’t happened often, but enough to make me feel as though I’m not a store’s clientele or that I don’t belong. This can make shopping less daunting and less time consuming. Image: Supplied. Smashing stereotypes. In-store versus online.

Shopping 246
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How Tag Heuer is evolving to stand the test of time

Inside Retail

We did a brand equity survey to really understand our consumer, and what we saw is that brand awareness as well as trust are high up there. IR: What role do collaborations play in enabling you to reach a new clientele? For us, that clientele side and customer experience is really key. IR: Are there any challenges on your radar?

Boutique 264
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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019).