Promotions and Discounts: 2017 Back-to-School Trends
Wiser
AUGUST 29, 2017
Consumer spending during back-to-school 2017 sales was forecasted to increase and reach $83.6 According to the NRF , as of early August, only 13 percent of parents had completed all their back-to-school shopping, and 23 percent had not started at all. Less free shipping promotion mentions. Overall fewer promotional mentions.
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