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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared.

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Holiday Shopping in the New Normal

Retail TouchPoints

In 2017, a credit card system malfunction at Macy’s hindered both online and in-store shopping, impacting the company’s holiday revenue during an already difficult financial time. In 2018, J.Crew experienced a lengthy website outage due to high traffic during its Black Friday sale that prevented shoppers from adding items to their cart.

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How Starbucks is Using Mobile Apps to Significantly Increase Sales

Indigo 9 Digital

Johnson, the former CEO of Juniper Networks and a former executive of Microsoft, replaced Howard Schultz as CEO in 2017. Johnson has said that: "digital relationships drive significant long-term value to Starbucks through more frequent occasions, increased spend, improved customer retention, and marketing efficiency."

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Major Customer Experience Trends Shaping the Retail Industry

Independent Retailer

This increased to 31 percent in 2017, and 52 percent in 2020. Ultimately, stellar customer experience can reduce the customer churn rate. Data shows that just a five percent increase in customer retention can increase profits by 25 percent to 95 percent.

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Currys launches first customer loyalty scheme

A1 Retail

Currys, the UK’s largest omnichannel technology retailer, has today launched its first customer loyalty scheme to support customer retention, engagement and connection and drive longer, more meaningful relationships with tech lovers for life. Currys Perks was developed for customers by customers.

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Welcome to digital art gallery Teleport, the offline version of the metaverse

Inside Retail

It all started back in 2017, when Eremyan was helping a friend make a documentary about the future. He feels this is the right time for brands to experiment in this space, make some mistakes, learn from them, and see how they can reimagine the process of customer retention. An idea was born.

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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

Molnar’s aim with his brand was to create what Codispoti describes as an “all-door replenishment resource,” in much the same way the best CPG brands are carried at every store in a supermarket chain and customers buy the product on a recurring basis.

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