Independent Retailer

FEBRUARY 15, 2022

Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. In 2021, social commerce sales increased by over 35 percent, totaling a spend of over $36 billion, still only 10 percent of what the Chinese market will spend. . trillion in 2022.

Social Commerce 83

Social Commerce Payment Services Marketing Fulfillment 83

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. DTC is poised to grow.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

AUGUST 1, 2022

“It’s interesting that TikTok has allowed a ‘capital C’ corporation to be involved, but I think it stems from the fact that Barnes & Noble was the very first retailer to identify that #BookTok was a driving factor in book sales ,” said Jessica Brigman, Senior Account Executive at The Walt Disney Co. ’s Merchandising the #BookTok Movement.

Social Commerce 249

Social Commerce Accounting Marketing Planning 249

Retail TouchPoints

DECEMBER 2, 2020

A 2016 survey found that nearly 80% of impulse buys happen in-store. Personalization also increases the relevance of ads on social platforms, which can spark unplanned purchases that create the same enjoyment as making an impulse buy in person. Some consumers don’t feel like they are spending real money.

Social Commerce 193

Social Commerce Checkout Payment Services Consumer 193

Small Biz Trends

JULY 8, 2021

The retail industry in the US accounts for 18.7 % of total gross domestic product (GDP). Following data from SCORE research prove the point: Small retailers account for 98.6% per year on average between 2016-2021. between 2016-2021. Organizing a retail event in a physical store can be a good way to pull consumers.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Indigo 9 Digital

MAY 6, 2022

billion annual active customers last year while JD.com had 552 million active accounts in the year ended September 2021. China has the largest market for social commerce. Social commerce, which is eCommerce sales that are made on a social media platform, is a big business in China. Alibaba has a 47.1%

Merchant Services 52

Merchant Services Marketing Payment Services Social Commerce 52