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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

A cyberattack that compromises customer personal information can diminish the trust consumers place in a brand. In 2014, cybercriminals used a third-party vendor’s credentials to enter Home Depot’s network and deployed malware on the self-checkout systems to steal customer information.

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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

It’s hard to believe that the invention of the UPC — first used by railroads almost 100 years ago and then introduced to speed grocery checkout lines back in 1974 — hasn’t changed. Consumers want more information about the products they buy, and retailers want more visibility into the products their customers buy.

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Buy Now, Pay Later: Does it Work for your Online Retail Business?

Retail TouchPoints

Humans have been dynamically evolving the concept of loans and credit in commerce for hundreds of years — culminating in the explosion of consumer credit cards in the 20th century. consumers have now used a buy now pay later (BNPL) service. . Using BNPL, approved customers can defer payments at checkout — both online and in-store.

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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

Birthday suit vice Against this backdrop, Australian fashion brand Nakedvice is on a mission to redefine accessible luxury with timeless designs that draw inspiration from vintage pieces and ‘90s nostalgia, aligning with emerging trends and consumer sentiments.

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Cyber Week 2021 Was Slow, but Retail is Still on Track for a Record-Breaking Holiday Season

Retail TouchPoints

Walmart , Amazon and Target launched their seasonal promotions as early as October, and shoppers responded: consumers had already spent a total of? Lower Shopper Expectations Meant Lower Consumer Frustration (but More Abandoned Carts). were their coldest holiday weekends since 2014. year-over-year, according to Adobe Analytics.

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Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing

Retail TouchPoints

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. The actual content in these short-form videos also signals a shift in the kinds of marketing messaging that is hitting home with consumers. “

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One to watch: APAC goes all in on social commerce

Inside Retail

Facebook also had the earliest start in the commerce space, dating back to 2014 when it introduced its Buy Now button. The ability to buy directly from the Shops tabs has yet to launch on Facebook or Instagram in Australia; currently users are linked to the seller’s website for checkout. million by 2024.