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Dove’s Marketing Strategy, 5 Keys to its Success

Indigo 9 Digital

If you are curious about these and other elements of Dove’s marketing strategy then consider these five keys to its success. When you think about beauty and skincare brands they often market their products as ones that help you to achieve a standard of beauty that isn’t achievable. Doesn’t that sound like a stretch? Taking risks.

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From Clicks to Bricks: Expanding Brand Loyalty Through Physical Stores

Retail TouchPoints

Even with the current uncertainty related to COVID-19, the C2B model has some advantages over traditional retail, especially in providing a seamless integration between online and retail shopping. An Emerging Retail Trend. They expect convenience and the ability to fulfill their shopping needs immediately.

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What Nordstrom’s Paul Smith pop-up says about the future of this retail trend

Inside Retail

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. Midway into the first quarter of 2024, there are no signs of this experiential retail trend slowing down.

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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Taobao is the largest online shopping marketplace in China. Alibaba’s cloud computing business is the market leader in China. Co-founded in 2013 Cainiao is Alibaba’s logistics arm.

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H&M expands at Lakeside – with launch of HOME offer

A1 Retail

Launched in 2013, this scheme allows customers to donate any unwanted clothes and textiles, by any brand, whilst shopping in-store. Lakeside is a leading retail and leisure destination, situated in Essex, covering 1.6m The expansion is indicative of continued confidence across the market.

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5 Ways to Make Your Retail Store Grow Faster

Indigo 9 Digital

Sephora has announced a partnership with Kohl’s which will see more than 850 Sephora shops inside of Kohl’s stores. How often do you get amazing service when you are out shopping? If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

For many years analysts were saying stores are dead but if Walmart didn’t start testing grocery pickup back in 2013 its grocery pickup services would not have performed so well when put to the test during the pandemic. Walmart had this foresight and a decade ago in 2013 it started testing a grocery pickup service.