article thumbnail

As Millennials grow up, their toddlers and tweens present a new target market

Inside Retail

Millennials were both the target market and, in some cases, the founders of this new breed of retail business, so it’s no surprise that many of them focused on fashion and other discretionary purchases relevant to consumers in their mid-20s. The brand’s target market is parents of young children between three and 10 years aold.

article thumbnail

SMS marketing tips from Australia’s fastest-growing brands

Inside Retail

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

Marketing 278
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The company was founded in 2012 with its core product offering, BarkBox. Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization. What white space do you plan to capitalize on in the market? What are your top priorities?

Wholesale 260
article thumbnail

Mall Operator PREIT Exits Bankruptcy, Goes Private and Replaces CEO

Retail TouchPoints

PREIT, which operates multiple malls and shopping centers in the eastern half of the U.S., Additionally, the company has replaced CEO Joseph Coradino, a 40 -year company veteran who has served in the top post since 2012, with Jared Chupaila. portfolio of 150+ retail centers.

Finance 190
article thumbnail

Home Depot Enhances Loyalty Program for High-Value Professional Customers

Retail TouchPoints

The Home Depot has added three new tiers to its Pro Xtra loyalty program as it seeks to gain a larger share of the $450 billion home building professionals’ market. We’re focused on serving the Pro no matter where, when and how they choose to shop with The Home Depot.”.

article thumbnail

How to Make the Most of Free Google Shopping Listings

Retail TouchPoints

With the coronavirus pandemic forcing businesses to shutter their brick-and-mortar outlets and target customers online to simply stay afloat, many have had to drastically increase their digital marketing spend. And while companies would ordinarily have to pay to list their products, for the first time since 2012, they can now do so for free.

Shopping 202
article thumbnail

JLL Arranges Sale of 87,858-Square-Foot Warsaw Commons Shopping Center in Indiana

Shopping Center

. — JLL Capital Markets has arranged the sale of Warsaw Commons, an 87,858-square-foot shopping center in Warsaw, roughly 40 miles northwest of Fort Wayne.