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The Iconic’s chief marketing officer on creating a campaign that turns heads

Inside Retail

The campaign entitled ‘Got You Looking’ created by Dentsu and Love Media is a master brand approach, maybe even a masterclass, in retail marketing featuring bold images and videos. Ben Coulson, chief creative officer at Dentsu Creative, said, “We invoked the first law of advertising with this one, get noticed.

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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago. This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge.

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Etsy Moves Executive Following Depop CEO Resignation

Retail TouchPoints

Etsy has appointed its Chief Product Officer Kruti Patel Goyal as Depop CEO following the resignation of Maria Raga from the leadership role at the fashion resale marketplace. Prior to joining Etsy, Patel Goyal focused on strategy and business development at Viacom and (RED). The appointment will be effective Sept. billion acquisition.

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Next-Gen Co-Brand Cards are Tailored to You, by You

Retail TouchPoints

In a world filled with loyalty offers, it’s all about offering the right rewards and experiences at the right moments. That’s expressing appreciation for loyalty: A customized experience and a personal touch that goes above and beyond, which has forever made me a brand advocate. He was previously based in the U.S.

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Bark Ups the Ante in Petcare with Debut of Airline for Dogs

Retail TouchPoints

Bark Air aims to take the white glove experience of a human’s first-class flight and redirect all that pampering to pooches — from booking and arrival to in-flight services and disembarkation, dogs will be the VIPs and treated to a “luxurious, curated experience.”

Planning 231
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Bang & Olufsen re-opens Ealing showroom following refurbishment

Retail Focus

Having closed its doors in late March to undergo a comprehensive refurbishment, Bang & Olufsen is delighted to announce that the store is now ready to re-open to welcome new and loyal customers alike. We believe in providing interactive and memorable experiences for customers shopping for high-end audio and visual products.

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At What Goes Around Comes Around, Store Designs Reflect Founders’ Passion for Luxury Vintage Resale

Retail TouchPoints

Yet through expert merchandising and interior design, there is also a refreshed atmosphere rooted in the heritage of luxury retail. “ [Design] has to be inviting ,” said Maione, Chief Creative Officer at WGACA in an interview with Retail TouchPoints. “It It has to be representative of what you’re trying to embody with your brand.

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