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The Top 10 Predictions for Holiday 2021

Retail TouchPoints

Here are the Top 10 predictions retailers should keep in mind as they plan, implement and finalize their holiday strategies. Retailers Will Continue Pushing Earlier Promotions …. Individual purchase patterns may or may not be shaped by this concern, but retailers themselves will utilize promotions to incentivize earlier shopping.

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Renfroe to succeed Irby as Publix’ marketing VP

Mass Relators

. — Publix Super Markets’ vice president of marketing Mark Irby plans to retire at the end of February. She became a field marketing coordinator in 2006, category marketing manager in 2010 and manager of marketing brand management in 2016. She was promoted to her current role of director of marketing operations in 2019.

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6 hugely popular fashion retailers that fell out of favour

Retail Gazette

Hollister’s present day campaigns are a far cry from 2010 But Hollister’s “good looking people only” attitude didn’t fit with growing calls for inclusivity across fashion, and as its core customer base grew up and moved away from the brand, it struggled to appeal to the new generation.

Fashion 57
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Last-Mile Delivery and Its Impact on Urban Mixed-Use Environments

Retail TouchPoints

Health organizations, urban planners, and economists predict ongoing urbanization in the future ( World Health Organization , 2010). A New York-based start-up advertises “groceries delivered in 15 minutes”. Our world has become increasingly urbanized. Today, most people live in cities.

Outdoor 298
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Bot Rot: 5 Reasons Why Retailers Need to Ensure Products Go to People

Retail TouchPoints

On the surface, everything went as planned. Loyal customers engage with your promotions and campaigns, spend more on your products and are more likely to recommend your brand to friends. These include: Website infrastructure costs Advertising and marketing expenditure Customer support costs Checkout fraud costs.

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Best of 2023: The 13 new female CEOs leading UK retailers

Retail Gazette

She has unveiled plans to create a new “consumer function” arm combining the company’s digital, marketing and customer value proposition teams, led by a newly created role of chief consumer officer. Currie, who took the helm in May, has been at Greggs since 2010.

Grocer 67
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5 Ways Retailers Can Use Video Marketing

Retail Next

In fact, the rise of video marketing is so widespread that 77 percent of businesses planned to increase their video content creation last year. . Shoppable videos’ have been around since about 2010, but advances in technology have improved their effectiveness and made them more retailer-friendly. Deliver More ‘Shoppable’ Options.