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Why LUSH Traded Social Media for a New Era of Collaborative Storytelling

365 Retail

For example in the UK, for the launch of Lush x Stranger Things, Lush had its most engaged tweet of all time, since the brand account was created in 2009, when posting a sneak peek. explains Melody Morton on the synergy between the brands. This extends to the collaboration offerings available. on the same time last year.