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Digital Marketing Tactics for Uncertain Times

Retail TouchPoints

While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI.

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Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Inside Retail

This will be the first time Peter Alexander ventures outside of Australia and New Zealand since its failed entry into the US market in 2008. Some analysts have described Peter Alexander as an “unproven” brand outside of Australian and New Zealand markets. million for its first-half sales results.

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Market Performance Group mourns passing of Rhonda Johnson

Mass Relators

The Market Performance Group announces the passing of Rhonda Johnson after a brief battle with metastatic melanoma. Over her career, Rhonda was recognized for her many achievements, including the “Top Women in Industry” Award in 2008. operating and global management boards. ​In PRINCETON JUNCTION, N.J. –

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What to know about Woolworths’ appointment of its first female CEO in 100 years

Inside Retail

The appointment of Amanda Bardwell as Woolworths Group’s next managing director and CEO, effective September 1, marks a historic moment for the parent company of Woolworths Supermarkets and Big W, which reported nearly $65 billion in sales last financial year. She took on her most recent role, as the managing director of WooliesX, in 2017.

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Report: Forever 21 Will Reestablish  Physical Presence in China With a New Store

Retail TouchPoints

Forever 21 first entered China in 2008 but left the country a year later. to manage Forever 21’s China operations. The Chinese ecommerce market is expected to be worth $3.3 The fast fashion retailer initially re-entered China for the third time in August 2021 through online platforms Vipshop and Pinduoduo.

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How 99 Bikes plans to return to profit with an electric-powered push

Inside Retail

A year later, Turner founded the Pedal Group, as a joint venture between the Turner family and Flight Centre in 2008. Pedal Group owns two separate businesses in the bicycle industry, 99 Bikes, a direct-to-consumer (DTC) retail operation, and Advance Traders, a bicycle wholesale business that the group acquired in July 2008. “At

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Dollar General CEO to Retire, COO Named as Successor

Retail TouchPoints

Vasos joined Dollar General in 2008 as the company’s EVP, Division President and CMO. He began his career with the company as a store manager trainee in Nashville, Tenn. Amid a year of expansion, Dollar General ’s CEO Todd Vasos has decided to retire from the role he has held since June 2015, effective Nov.